Hearst UK appoints Joanne O'Hara as Head of Homes in commercial client team
Hearst UK, the premium content and experience business, has announced the appointment of Joanne O’Hara as Head of Homes in the commercial Client team.
Joanne will be responsible for driving revenues for Hearst UK across the Homes sector in a wide range of channels including Hearst’s digital, creative solutions, print, performance, event and content offerings across brands including ELLE Decoration, Country Living, House Beautiful, Good Housekeeping, and Red.
Joanne joins Hearst UK with a huge wealth of experience in the Homes market having worked for Future, Time Inc and TI Media on some of their biggest homes launches over the past ten years, as well as being responsible for their driving overall commercial revenues across all of their Homes platforms.
With her extensive industry knowledge and consummate understanding of the Homes consumer base, Joanne will develop 360-degree partnerships with new clients at Hearst and deepen relationships with Hearst’s existing clients such as DFS, Homebase, Neptune and Sanderson Design Group.
Jane Wolfson, Chief Commercial Officer, Hearst UK: “It’s a real coup for us to have someone like Jo join the team at Hearst UK. She has a huge wealth of knowledge and experience in the homes sector, and I’m really excited about the new opportunities she’s going to unlock for us across all of our brands. We already have an outstanding homes team so adding Jo will further drive the excellence we are known for in market.”
Joanne O’Hara, Head of Homes, Hearst UK: “I have worked in the homes market for over 15 years and have always greatly admired the Hearst UK homes brands. I look forward to using my experience to unlock new opportunities, and to build on the great work already happening at Hearst UK in this exciting sector.”
Hearst is a player in the Homes category and continues to innovate in the sector, providing advertisers with premium audience engagement solutions leveraging the power of insight, data, technology and commerce.
Hearst’s vast audience combined with editorial expertise creates a deep understanding of what shoppers want, how they discover it and where they buy it. Hearst recommendations are trusted by shoppers when it comes to what to buy and where to buy it. In fact, £1.00 in every £2.35 spent on Homes purchases is spent by a Hearst consumer.