Headlines.
News.
Essence appoints Anna Berry as UK Managing Director
17-11-2021 | 11:10:36
Global data and measurement-driven media agency, Essence, has announced the appointment of Anna Berry as its UK Managing Director. Berry has been promoted from SVP Head of Client Services EMEA.


rlaxx TV selects Publica to power CTV ad serving
16-11-2021 | 15:46:00
rlaxx TV, the European-based free ad-supported streaming service (FAST+AVOD), announced a partnership with Publica, a connected TV (CTV) ad platform.


fuboTV acquires French  live TV streaming service Molotov
11-11-2021 | 15:33:00
fuboTV Inc., the sports-first live TV streaming platform, has announced it has achieved a significant milestone towards global expansion and entered into a binding agreement to acquire France’s number one live TV streaming company, Molotov SAS.


VICE Amsterdam and Google Nest announce new content collaboration
10-11-2021 | 13:19:28
VICE and Google Nest have announced their new content collaboration ‘Huisdier Liefde’.


Costa Coffee teams up with Channel 4 for bespoke TV partnership
09-11-2021 | 16:03:42
The bespoke campaign represents the first time the iconic coffee shop has partnered with a broadcaster in this way.


Global streaming market still growing, up 21 per cent worldwide, Conviva data
08-11-2021 | 13:22:10
Despite predictions of a ”pandemic peak,” streaming adoption continues to gain ground in almost every single region quarter after quarter, according to the Q3 2021 State of Streaming report from Conviva, the continuous measurement platform for streaming media.


BuzzFeed names Amita Tomkoria to lead Investor Relations
05-11-2021 | 11:38:57
 In her role leading BuzzFeed’s global investor relations strategy, Tomkoria will be responsible for building strong relationships with the investment community while communicating BuzzFeed’s long-term vision, business model and financial performance.


ViacomCBS to acquire majority interest in Fox TeleColombia and Estudios TeleMexico
03-11-2021 | 11:20:00
ViacomCBS International Studios’ VIS, a division of VCNI, will operate Fox TeleColombia & Estudios TeleMexico as a collaborative partnership with the founding family. The transaction is subject to regulatory approval and customary closing conditions.


Hearst Magazines names Kabir Seth Senior Vice President of Product and Technology
02-11-2021 | 12:51:46
The announcement was made by Hearst Magazines President Debi Chirichella and Interim Head of Hearst Media Platforms Rajiv Pant, to whom Seth will report.


VICE Media Group names Kyle Pleva as Vice President of Communications
28-10-2021 | 13:35:41
VICE Media Group, the global multi-platform media company, has announced the appointment of Kyle Pleva as the new Vice President of Corporate Communications for the US.


DoubleVerify launches contextual targeting solution for digital publishers
27-10-2021 | 13:35:42
DoubleVerify, DV, a software platform for digital media measurement, data and analytics, has announced the launch of Custom Contextual targeting for DV Publisher Suite.


GroupM partners with Hogarth Worldwide to launch a global addressable content practice
26-10-2021 | 10:09:46
GroupM, WPP’s media investment group, has announced a global partnership with WPP sister agency Hogarth to launch an Addressable Content Practice (ACP)—a global performance media collaboration.


Talpa appoints Maarten Meijs as CEO
26-10-2021 | 09:19:00
John de Mol's creative, production and distribution business is ramping up its organization and has announced the appointment of Maarten Meijs as CEO. Meijs joins the company from ITV Studios where he held the position of President Global Entertainment.


Hearst UK appoints Joanne O'Hara as Head of Homes in commercial client team
21-10-2021 | 16:18:36
Joanne will be responsible for driving revenues for Hearst UK across the Homes sector in a wide range of channels.


Essence launches new office in France
20-10-2021 | 16:22:19
Inspired by Silicon Valley, Essence helps brands enter a new business paradigm driven by algorithms and data, and was originally created to support tech champions such as Google and will continue to support them in France.


ViacomCBS and Altice USA renew distribution agreement
20-10-2021 | 16:18:29
The deal also provides Altice USA with rights to ViacomCBS’ suite of streaming services, including Paramount+, SHOWTIME® OTT, Pluto TV, BET+ and Noggin.


Mediacom, partners launch $3 million contest targeting advertiser clients
19-10-2021 | 15:58:00
 MediaCom, Teads, TikTok and Yahoo have launched The Big Idea – a contest that will see a number of MediaCom’s advertiser clients win up to $3 million of media value for their brand’s 2022 campaigns across the promoters’ platforms.


Deutsche Bank appoints Essence to lead multi-brand portfolio media campaigns
19-10-2021 | 15:56:14
For the first time ever, one agency will manage the media buying for most of the portfolio of brands and products across the group, including all media and platforms online and offline, nationally, and internationally.


Eni Aluko joins MediaCom Creative Systems as Board Advisor
18-10-2021 | 13:00:00
Eni will work with the network across Europe and North America to expand its work in women’s sport and on broader brand initiatives focused on female empowerment and inclusion.


Estrella Media adopts Xandr Monetize
12-10-2021 | 16:58:52
Estrella Media adopted Xandr’s strategic selling platform Xandr Monetize to realize the full value of their inventory through differentiated buyer demand and offer an enhanced viewer experience.