Targetspot sells its digital audio business to Azerion | Media StrategyTargetspot SA has announced the sale of its digital audio business (Targetspot Division), housed within its subsidiary Radionomy Group B.V., to Azerion, an international group listed on Euronext Amsterdam that operates through a high-growth digital entertainment and media platform.
Channel 4 and Nectar360 sign pioneering data partnership | Media StrategyChannel 4’s award-winning commercial division, 4Sales, has announced an innovative new data partnership with the UK’s loyalty programme, Nectar360 that will revolutionise advertiser targeting on Channel 4’s streaming platform, All 4.
RTL’s global content production Fremantle acquires production company Wildstar Films | Media StrategyThe acquisition follows Fremantle’s announcement to acquire a 55 per cent majority stake in the production company 72 Films, which also focuses on documentaries and factual entertainment.
The acquisition further strengthens DPG Media's mission to stimulate reading among the younger generation.
Michael Clinton and Hearst have announced the formation of a new venture, ROAR forward, a business-to-business intelligence insights and content platform and consumer membership community focused on the new market of “Re-Imagineers.”
In addition to updated workforce and environmental impact data, this year's report gives a more detailed overview of the company's ESG governance practices, including Paramount's ESG Council governance structure.
Following the launch of RTL’s unified brand identity, RTL Group has taken the next step towards transforming RTL from a traditional broadcast brand to a leading entertainment brand across all digital platforms.
Unity, the global platform for creating and operating interactive, real-time 3D (RT3D) content, has selected Media.Monks as its media agency of record following a competitive RFP process.
Comscore, Inc., a ccompany involved in planning, transacting, and evaluating media, has announced a partnership with FOX Television Stations (FTS) that will see the local TV broadcaster leverage a Comscore-based currency to support transactions on advanced audiences across its entire owned and operated footprint.
Havas Media Group (HMG)has announced that Wolverine Worldwide, one of the world’ marketers and licensors of branded casual, active lifestyle, work, athletic footwear and apparel, has named HMG as its global media agency partner following a four-month competitive review.
Essence’s scope of work includes strategy, analytics, media planning and media activation for the internet restaurant company’s brand marketing activities.
Mindshare’s brief is to accelerate the brand’s growth in key global markets and support this with a full-service offer covering audience insight; strategy; business planning, analytics and attribution; performance planning and activation across all media channels.
The Factual’s algorithm will provide Yahoo consumers with a first of its kind analysis of news stories by rating articles with a media bias and credibility score.
Built on a modular framework, MK Engage covers the entire streaming pipeline from ingest to delivery, enabling sports franchises and live content providers to increase fan engagement opportunities while exploring new revenue streams.
This launch, followed by Germany, Austria, Switzerland and France in the coming months will bring Paramount+ to all major European markets by the end of the year.”
The adoption of magazines as a focused advertising platform is one of the key magazine publishing market trends contributing to market growth.
FIND-IT enables ultrafast improvement of many different types of plants, such as cereal crops, but also microbes.
Traditional media still strong among New Zealand’s rural audience but digital gaining ground, report
Data from Nielsen’s 2022 CMI Rural Survey shows New Zealand’s rural population are increasingly going online for content, turning to websites and social media to share it, and searching the web for the latest.
Entravision, a global advertising solutions, media and technology company, today announced a strategic partnership with LATV Networks, a minority-owned and operated media company serving the Latino community as a content hub, talent incubator and cultural advocate.
ITV has announced that it is collaborating with leading employers in the North West, in their collective aim to grow and diversify the pool of technology talent in the region.
ITV Studios is launching its Disabled Writers in Development programme, aiming to elevate the talent pool of disabled writers to prepare them to be commissioned by ITV and the wider industry.
Thousands of businesses depend on the Loop Player to stream music video, entertainment and information channels and control their digital signage and in-store messaging for free, increasing customer engagement and length of stay.
Led out of Essence’s Shanghai office, the agency’s remit will include consulting, strategy, content innovation, media planning and media activation for all of Liby’s brand and performance marketing activities across the market.
RTL Group, an entertainment company, spanning all types of media: TV and streaming, print and digital, radio and podcasts, is reorganising the Management Board of RTL Deutschland.
Agas elevates into this role from her existing remit as CEO of Mediacom Canada and will lead the merged agencies to ensure clients benefit from the new media network as it prepares for launch.