Media. Monks merges with data company 4Mile Analytics

Media. Monks merges with data company 4Mile Analytics

13-01-2022 07:58:40 | Door: Bob Koigi | Hits: 147 | Tags:

S 4Capital plc, the tech-led, new era digital advertising and marketing services company, has announced a combination between 4 Mile Analytics and Media.Monks, which significantly expands the capabilities of its Data&digital media practice.

The merger augments its global analytics capabilities and expands its client base. 4 Mile Analytics is a leader in data analytics, data engineering, data governance, software engineering, UX design and project & product management.

 4 Mile Analytics was founded in 2017 by Nick Fogler in Santa Cruz, California as a focused data consultancy, with the goal of helping clients extract more value from their data. The company works with Fortune 500 brands to enable custom data experiences leveraging technology from partners such as Looker, Snowflake, Fivetran and Google Cloud.

With around 50 data specialists, 4 Mile Analytics generated revenues of approximately $6.5m in 2021and is targeting to double up this year.

Sir Martin Sorrell, Executive Chairman, S 4Capital:  “Understanding and acting on data is at the heart of the S 4Capital Content, Digital Media and Technology services offering. Therefore, we are delighted to welcome Nick, Sam and their colleagues at 4 Mile Analytics, as we expand our capabilities and partnerships, in particular with Google and their Looker and Google Cloud platforms.”

Nick Fogler, CEO and Founder,  4 Mile Analytics: “We couldn’t be more excited to join forces with Media.Monks and S 4Capital. We see huge opportunities to bring the offerings of the wider group to our clients and provide even more opportunities for our team.” Tyler Pietz, Global Executive Vice President, Data, Media.Monks, said “We’ve seen incredibly strong demand for data analytics and engineering expertise from our clients. Nick and his team at 4 Mile Analytics will bring additional expertise, scale and clients to one of our fastest expanding service areas.”

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