News

03-09-2020 10:39:00 | Door: Administrator | Hits: 39197 | Tags:

Havas Group unveils sovereign technologies to tackle challenges of accelerated innovations
01-09-2021 | 16:05:00
To meet the challenges raised by the acceleration of innovation and to inject meaning into the core of technological projects, Havas Group has launched Havas Sovereign Technologies.


Smartly.io bolsters creative insights capabilities, embraces next wave of advertising engagement
01-09-2021 | 16:00:00
Smartly.io, the social advertising automation platform for creative and performance marketers, has announced Ad Ranking, a new capability within its insights offering.


Essence expands consultancy service to help brands harness market-leading digital innovation
31-08-2021 | 12:32:28
Global data and measurement-driven media agency Essence has announced it is expanding its consulting division, housing industry-leading experts set to deliver strategic vision and bespoke digital solutions to elevate brands through the next iteration of the digital economy.


Tiktok announces partnership with Shopify
31-08-2021 | 12:30:08
TikTok is expanding its partnership with Shopify allowing merchants to add Shopping tabs and to create storefronts on their profiles.


Summit Health launches first brand advertising campaign
31-08-2021 | 12:27:32
Summit Health has announced the launch of its first consumer advertising campaign to illustrate its capabilities as a connected health care network.


[eMarketer] Pay TV faces an uncertain future in Canada
31-08-2021 | 12:24:34
In 2022, 48.9% of households in Canada will have pay TV, marking a massive and continuing trend of cable cord-cutting in the country.


Smartly.io appoints Ryan Jamboretz as Chief Strategy Officer
30-08-2021 | 13:00:00
Smartly.io, a social advertising automation platform for creative and performance marketers, has announced the appointment of Ryan Jamboretz as its first Chief Strategy Officer.


DoubleVerify to acquire EMEA-based ad verification company Meetrics
30-08-2021 | 13:00:00
DoubleVerify, a software platform for digital media measurement, data and analytics, has announced that it has entered into an agreement to acquire Meetrics GmbH, a European ad verification company headquartered in Berlin, Germany, in an all-cash transaction.


#paid raises $15 million in Series B funding to expand creator marketing platform
30-08-2021 | 12:00:00
#paid, a creator marketing platform that connects brands with content creators, has announced it secured $15 million in Series B funding.


Permission.io announces availability on Google Cloud marketplace to accelerate permission-based advertising
30-08-2021 | 11:45:00
Permission.io, a provider of permission-based digital advertising, has announced the availability of its blockchain validator node and blockchain full node on Google Cloud Marketplace.


Intracto Group acquires digital agency Awave
26-08-2021 | 13:19:16
Now counting 180 Swedish team members, after the earlier acquisition of full-service agency Stendahls, this step underlines Intracto Group’s growth ambitions in Scandinavia.


Afterpay introduces new advertising solutions
26-08-2021 | 13:09:15
Afterpay, a company involved in "Buy Now, Pay Later" payments, has announced the debut of Afterpay Ads, a new suite of advertising products to help brands reach, acquire and activate high intent, loyal shoppers across the Afterpay ecosystem.


WPP acquires AI technology company Satalia
25-08-2021 | 15:10:13
Satalia is a global leader in enterprise AI and one of the UK’s fastest-growing tech companies, whose clients include BT, DFS, DS Smith, PwC, Gigaclear, Tesco and Unilever.


VMLY&R COMMERCE appoints Sergio Leon as SVP, Creative Director of Content and  Experience
25-08-2021 | 15:08:35
In this new role, Sergio will be responsible for evolving the agency’s creative commerce product for existing clients, with a specific focus on Experiential and Content Strategy.


InMobi partners with Cybersecurity firm Human to keep mobile in-app advertising secure
25-08-2021 | 15:05:09
The partnership, which includes a direct integration with Human’s MediaGuard solution, enforces both companies’ commitment to building a transparent and fraud-free in-app advertising ecosystem with real-time visibility and active protection against malicious bot activity.


[eMarketer] Implications of China’s Personal Information Protection Law means for marketers
25-08-2021 | 15:02:02
Some marketers are still struggling to comply with standards that differ from country to country, or even state to state in the US.


Dentsu expands global Google Technology Practice with two leadership appointments
24-08-2021 | 12:00:00
dentsu international has appointed two senior leaders to its Global Google Technology practice; Alex Langshur will be the practice lead, with Seth Hammac appointed the practice growth lead.


Publicis Groupe named a Leader in loyalty services report by Independent Research Firm
24-08-2021 | 11:45:00
With loyalty marketing spend booming, the report advises brands to increase their reliance on expertise from loyalty service providers that look at loyalty as an outcome, not necessarily just a program.


[Vacancy] DPG Media is looking for a Software Engineer - Editorial Area
23-08-2021 | 14:33:20
DPG Media is directly looking for a Software Engineer - Editorial Area


[Vacancy] DPG Media is looking for a Senior Software Engineer - Editorial Area
23-08-2021 | 14:29:51
DPG Media is directly looking for a Senior Software Engineer - Editorial Area



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