In its largest pilot to date, Carlsberg Group has revealed the trial of its new Fibre Bottle, putting the bio-based and fully recyclable beer bottle into the hands of consumers for the first time.
Danish brewing company Carlsberg Group’s brand Somersby has unveiled a new Global Brand Equity Campaign dubbed “Best Shared with Friends.”
Developed through collaboration with the multi-stakeholder Danish partnership for Resource and water efficient Industrial food Production (DRIP), our Fredericia brewery in Denmark began operating its new state-of-the-art water-recycling plant in 2021.
For the first time, the brand tells the story about the contributions of the Carlsberg Foundations – one of the world’s oldest industrial foundations.
As companies target ways to minimize their carbon footprints and achieve climate goals and commitments, global programmatic brands and agencies are working on carbon neutral advertising campaigns.
Fold7 has co-created this new international campaign together with 1664 Blanc, which will be taken to key markets across Asia, North America, and Eastern and Central Europe.
Carlsberg Group, the Carlsberg Foundation and the Tuborg Foundation donate DKK 75 million to relief efforts in Ukraine
The DKK 75 million will be donated, amongst others, through the Danish branches of recognised international aid organisations.
Carlsberg Group has released the Environment, Social and Governance (ESG) Report 2021 that reveals steady progress by one of the world’s leading brewing groups.
Carlsberg Group has signed the World Federation of Advertiser’s (WFA) Planet Pledge – a global commitment to making marketing teams a force for positive change both internally and by inspiring consumers to act.
The Feldschlösschen brewery, Switzerland, is now delivering to customers in the country through a fleet of 20 new 26-tonne electric trucks – the world’s first mass-produced electric trucks from Renault Trucks.