[Startup Interview] Tom van Bentheim, Co-Founder, Opt Out Advertising, Netherlands
Opt Out Advertising is a startup that helps publishers, agencies and advertisers with the transition to cookieless advertising by offering a clean, privacy-friendly way of monetizing opt-out inventory in the online advertising industry. The Co-founderTom van Bentheim elaborates.
[Startup Interview] Marko van Kampen, Co-Founder, Just Another Network, Netherlands
Just Another Network is a media company for the next generation that creates, manages and distributes news, sports and entertainment in a way that is contemporary.
MarketResponse acquires CX specialist Underlined
MarketResponse is acquiring customer experience specialist Underlined from Broad Horizon. This acquisition strengthens MarketResponse's leading position as a customer experience specialist in the Dutch and international markets.
[Vacancies] Azerion has a position for a Graphic Designer
Azerion is directly looking for a Graphic Designer in Schiphol-Rijk, Noord-Holland
DPG Media invests in Media Museum of Sound & Vision
The aim of the collaboration is to show the museum's visitor the breadth, diversity and pluriformity of the media landscape in an accessible way.
Dutch firm Leolux picks iO to enhance its digital presence
Luxury designer furniture manufacturer Leolux, a Dutch family company, has launched a new website in collaboration with end-to-end agency iO.
Jan Schraeyen appointed Creative Director at iO
In its mission to expand their creative vision capacity, Dutch end-to-end agency iO has appointed Jan Schraeyen as Creative Director at the Campus Brussels.
DPG Media acquires Sijthoff Media’s children platforms Kidsweek and Samsam
The acquisition further strengthens DPG Media's mission to stimulate reading among the younger generation.
[Marketing Week] Bob Koigi: The battle for brand value
While financial markets have shown significant swings over the last few years, the value of the world's strongest brands have steadily increased driving customer choice, loyalty and margins.
Dutch mobility organisation Goedopweg chooses iO as its permanent digital partner
Goedopweg and iO are joining forces to build a digital (B2B) platform, aimed at inspiring and activating entrepreneurs and business managers to get started with sustainable mobility.
[Interview] Monty Sarhan (SkyShowtime): It’s still early days for streaming services
On October 25, 2022, SkyShowtime launched as a streaming service from Paramount and Comcast in the Netherlands.
SkyShowtime registers in The Netherlands, campaign starts
The streaming service SkyShowtime (from Paramount and Comcast) appears to have registered a Dutch registration for the streaming service with the Media Authority.
Amsterdam-based Contentoo raises €5m to scale its content marketing platform in Europe
Contentoo, the platform for content creation and localization, has raised €5 million investment round, to scale its platform in Europe.
Media.Monks and GVB introduce first Dutch travel poet
To make Amsterdammers feel the connection of public transport, the Amsterdam carrier is introducing the first Dutch Travel Poet: Roziena Salihu. Media.Monks is responsible for the concept and execution of the campaign.
Azerion acquires [M]media to strengthen Dutch digital advertising foothold
Azerion has announced the acquisition of [M]media, a leading sales house, tech partner and intermediary for publishers and advertisers in the Dutch digital advertising space.
Mandy van der Wal becomes the Director of Audiohuis
Mandy van der Wal has been appointed as the new Director of Audiohuis. She will lead audio agency Audiohuis in the Netherlands. Until now, Van der Wal was Director of Video and Platforms at Mediahuis Nederland.
T-Mobile Netherlands deploys Lifemote for home network assurance
Lifemote, the provider of cloud-based AI-driven WiFi Analytics, and T-Mobile Netherlands, the Internet Service Provider (ISP) in the Netherlands, announced the rollout of Lifemote's home analytics software across the T-Mobile Netherlands installed base.
Brandnew Amsterdam appoints Eric van den Wildenberg as Business Director Brand Activation
Eric van den Wildenberg started at Brandnew Amsterdam on October 1, 2022 as Business Director Brand Activation, to strengthen Brandnew Amsterdam's expertise portfolio with specialized brand activation knowledge.
ShoppingTomorrow presents 25 bluepapers about e-Commerce
ShoppingTomorrow presented the anniversary book Be the Change, in which 600 experts examine the latest insights and visions on e-Commerce and its future in 25 bluepapers.
JCDecaux launches full stack ad server with tech partner VIOOH
JCDecaux Netherlands announces the first full stack ad server solution. A world first for JCDecaux, with more countries to follow soon.
Gas company Primagaz and iO launch creative omnichannel campaign on clean energy
Propane gas specialist Primagaz, in partnership with end-to-end agency iO, launched its second major campaign of the year for the home heating market.
DPG Media, Mediahuis, RTL Nederland and Talpa Network to collaborate on research into personal data safety for users
With a data vault, the user can gain full control over access to his or her data.
Sasol partners with University of Twente to develop technologies for the removal of atmospheric carbon dioxide
The University of Twente is developing a mission-driven programme that focusses on Negative Emission Technologies.
iO to assist AXA Bike Security develop an Amazon marketplace strategy for French and Dutch markets
In order to get to know the French market better, the company says it will carry out extensive keyword research. Based on these results, iO will optimise the existing AXA product pages on Amazon France.
iO acquires Danish digital agency Peytz & Co
iO, an agency that brings together strategy, creation, content, marketing, and technology to support clients in their communication and digital transformation, is expanding into new markets by acquiring Peytz & Co, one of Denmark’s digital agencies.
Saniweb and iO relaunch bathroom webshop in the Netherlands
In collaboration with end-to-end agency iO, Saniweb is relaunching its webshop, to serve the increasing number of mobile users better.
WPP acquires Dutch ecommerce consultancy firm Newcraft
The 155-strong business will join the Wunderman Thompson global network, complementing its well-established commerce and marketing services teams in Northern Europe.
DEPT named an Optimizely Enterprise Solution Partner
With this programme, Optimizely, a Leader in the Gartner Magic Quadrant for Digital Experience Platforms, identifies DEPT as a global strategic partner to accelerate its product vision.
Deliveroo to shut down Dutch operation
Deliveroo has announced it will shut down its Dutch operation at the end of November 2022. The UK-based company states that it always strives to operate in markets where there is a clear path to being a leader.
Hivestack signs strategic partnership with PHD Media for DOOH in South Africa
Ad-tech company Hivestack announced a partnership with media and marketing communications agency PHD Media. This partnership enables PHD to integrate programmatic DOOH into the omnichannel strategies.
Paramount Global reports significant growth for its streaming platform Paramount+
Paramount Global has reported significant growth for its streaming platform Paramount+ for the first half of 2022.
AliExpress changes conditions after ACM, European Commission intervention
AliExpress, the Chinese e-commerce platform, has adjusted its conditions after intervention by the Netherlands Authority for Consumers & Markets (ACM) and the European Commission.
Hivestack launches programmatic Digital Out of Home (DOOH) marketplace in South Africa, inks partnership with Xaxis
Xaxis South Africa has announced it’s partnership with Hivestack, the world’s programmatic digital out of home (DOOH) ad tech company, to drive the future of OOH solution in the South Africa market.
BAM Wonen and iO launch a sustainable housing concept
Flow is an innovative housing concept that has its origins in a desire to make the best possible use of wood: the source of an unparalleled supply of high-quality, affordable homes.
Nielsen advances and brings scale for digital measurement of the open web in 17 markets
The Nielsen Identity System powering Digital Ad Ratings addresses advertising waste and helps enable advertisers and publishers to measure reach and frequency of their audiences with confidence knowing that when a digital ad is viewed, demographics are deduplicated across mobile and PC platforms.
Founders &.agency launch &.media group
&.media group is a full service media & content group with its headquarters in Amsterdam.
[Vacancy] Off The Record is looking for an Experiment Designer / Growth Marketer
Off The Record is directly looking for an Experiment Designer / Growth Marketer
iO acquires content marketing agency LVB
creative digital agency iO has acquired Amersfoort-based ontent marketing agency LVB. LVB which was awarded a SAN Accent earlier this month, and iO see massive opportunities to help clients to excel in the areas of strategy, content and creation, marketing, and technology.
Techniek College Rotterdam partners with iO for construction of a digital platform
The aim: to help students and professionals when choosing technical education and to build a contemporary image of technology.
DPG Media makes Tweakers third-party tracking-free
By disabling third-party visitor tracking and moving to contextual advertising, the website can better serve both advertisers and visitors.
Anouk Mertens appointed member of the Mediahuis supervisory board of directors
The career of Anouk Mertens started in 1998 and largely took place in the media industry.
Eneco appoints Publicis Groupe Benelux as new lead agency
Publicis Groupe Benelux will work on energy company Eneco’s brand positioning and associated cross-media campaigns within the Netherlands and Belgium.
NVJ and DPG Media reach agreement on work code for freelancers
The base rates for photojournalists in the region will be increased to 65 euros per assignment and all rates for both photojournalists and writing journalists will be indexed.
[Vacancy] DPG Media is looking for a DevOps Engineer
DPG Media is directly looking for a DevOps Engineer
DPG Media becomes co-owner of new streaming platform Whisper
Whisper is a partnership between, among others, Dutch publishers and bookshops, linking a large network of writers, columnists, journalists, reviewers and booksellers.
[Vacancy] DPG Media is looking for a Scrum Master - Volkskrant | Trouw | Parool | Libelle
DPG Media is directly looking for a Scrum Master - Volkskrant | Trouw | Parool | Libelle
[Vacancy] DPG Media is looking for a Scrummaster
DPG Media is directly looking for a Scrummaster
Hivestack partners with Billups to launch multi-market programmatic digital out of home campaign in Europe for Ace & Tate
The partnership will see the first programmatic DOOH campaign launch in The Netherlands for fashionable DTC eyewear brand, Ace & Tate, across JCDecaux screens via the VIOOH platform.
PFL expands global content distribution with Viaplay partnership in the Nordics, Baltics, Poland and the Netherlands
The Professional Fighters League (PFL) and Viaplay have agreed to an exclusive broadcast partnership to feature the 2022 PFL Regular Season, Playoffs and PFL World Championship on Viaplay.
[Vacancy] Paramount is looking for a Multi-Platform Coordinator
Paramount is directly looking for a Multi-Platform Coordinator
Hivestack announces global alliance with Xandr for programmatic Digital Out of Home (DOOH)
Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company has today announced a strategic global collaboration with Xandr, a data-enabled technology platform.
EQT, Stonepeak complete takeover of Delta Fiber in the Netherlands
The acquisition of DELTA Fiber by EQT Infrastructure and Stonepeak has been completed on. DELTA Fiber has become the fastest grower in the national fiber market in recent years.
Hillenaar Outdoor expands with location near Zwijndrecht, Netherlands
Hillenaar Outdoor is expanding with a location near Zwijndrecht, known for its daily traffic jam reports. The A16 at Zwijndrecht is one of the busiest highways in the Netherlands. Hillenaar Outdoor will operate a digital mega screen from 1 May 2022.
Amsterdam-based creative agency Cloudfactory joins The Network
Amsterdam-based independent creative agency Cloudfactory has joined the international network of independent agencies by the Network, founded by Per Pedersen , former Global Creative Chairman of the Gray Group.
ADCN opens registration for Dutch Creativity Awards 2022
ADCN has opened registrations for the Dutch Creativity Awards of 2022. The Dutch Club for Creativity has chosen Unite to Ignite as the theme for the awards this year.
RINO Group and iO develop a new self-service education portal
RINO Group offers training, courses and conferences to mental health professionals, including psychologists, remedial educationalists, nurses and social workers.
Xebra harvests first cannabis crop in the Netherlands
Xebra Brands (Xebra), a cannabis company, announced it has successfully cultivated and harvested its first cannabis crop in the Netherlands.
Dutch telecom regulator to auction regional commercial FM licenses
Dutch telecom regulator Agentschap Telecom (AT), announced it will soon distribute a number of licenses for regional commercial radio stations.
[Vacancy] Mediahuis is looking for an Investment Associate
Mediahuis is directly looking for an Investment Associate (Amsterdam/Antwerpen)
Mediatic expands with Tamara Doves and Marie Wessels
Tamara Doves and Marie Wessels have joined Mediatic. This expansion fits within the growth ambition of the Amsterdam-based full-service content marketing agency.
Blue Grass installs new leadership
Blauw Gras, now part of Ace for almost two years, recently presented a new course. From now on, this also includes new leadership with three experienced agency staff members who will join the MT.
[Vacancy] Paramount is looking for a Content Rating Coordinator
Paramount is directly looking for a Content Rating Coordinator (3 months temporary contract)
CMOtalk and Embassy of Dutch Creativity join forces in Cannes
The objective of the Cannes CMO Experience Masterclass is to stimulate participants with a strong substantive program and to get acquainted with national and worldwide top CMOs.
Nowergian company Skogluft selects iO to introduce the brand to the Dutch and European market
iO is working for Skogluft. The Norwegian company that makes plant walls intended for use in homes and / or offices. iO was asked to help Skogluft with the brand’s introduction to the Dutch market, and then into more European countries in the future.
[Marketing Week] Bob Koigi: Brands, agencies react to Russia-Ukraine conflict
As the protracted conflict pitting Russia against Ukraine escalates, brands, marketers, communicators and advertisers are demonstrating different reactions from withdrawal of services, cancellation of operations to running campaigns in solidarity with the Ukrainian people while calling for an end to the war.
Flemish broadcasters announce support for Ukraine in new campaign
VRT, DPG Media, SBS and Mediahuis all put their shoulders to the wheel for the widely distributed spot campaign for Consortium 12-12. Now the broadcasters want to strengthen the strong living solidarity even more.
Mediahuis provides support to five independent Ukrainian news media
Through the Media Development Investment Fund (MDIF), a non-profit investment fund based in New York and Pluralis, Mediahuis has announced that it will provide financial support for the benefit of five independent Ukrainian news media that have continued to operate and report in these difficult circumstances.
[Vacancy] ViacomCBS is looking for a Fulltime Images Coordinator
ViacomCBS is directly looking for a Fulltime Images Coordinator
[Vacancy] Paramount is looking for an Assistant International Project Manager
Paramount is directly looking for an Assistant International Project Manager
[Vacancy] ViacomCBS is looking for a Content Coordinator
ViacomCBS is directly looking for a Content Coordinator
Dutch cloud-based media MwareTV partners with Irdeto for advanced content protection
The partnership allows Irdeto Control, the widely recognised and market leading DRM solution, to be seamlessly integrated into MwareTV's IPTV/OTT distribution platform.
[Vacancy] Ace is looking for a Growth Associate
Ace is directly looking for a Growth Associate
[Vacancy] Hivestack is looking for a Senior Marketing Manager EMEA
Hivestack is directly looking for a Senior Marketing Manager EMEA
Brand New Galaxy Amsterdam appoints Katarzyna van Hall as the new Managing Director
Katarzyna (Kasia) van Hall is an industry-recognized professional with over twenty years of experience in marketing and advertising.
European Investment Bank enters into a €100 million loan deal with the DPG Media Group to digitize media platforms
The agreement is part of a major investment project to the tune of EUR 244m by the DPG Media Group. The loan will be used to finance the development of DPG’s digital media platforms in Belgium and the Netherlands.
DutchFounders launches €62m seed fund to back founders building the next wave of marketplaces in Europe
DutchFounders has reached the final close for its second fund, making more than €62m ($70m) available for early-stage marketplaces and so-called marketplace enablers.
Mediahuis completes acquisition of German Media Group Aachener Verlagsgesellschaft
The acquisition of Aachener Verlagsgesellschaft aligns with Mediahuis’ growth ambitions and further evolves the group as a leading European media player.
Belgium shopping platform Bol.com invests in Wallonia and Brussels with the launch of a French-language website
Belgian-Dutch shopping platform bol.com has launched its French-language website. For example, the Ahold Delhaize subsidiary is now also switching up a gear in French-speaking Belgium.
Dept acquires US data company Raybeam
Data science and software engineering agency Raybeam has joined Dept, one of the fastest-growing digital agencies in the world.
[Vacancy] Logitech is looking for a Senior Customer Supply Chain Specialist, Europe
Logitech is directly looking for a Senior Customer Supply Chain Specialist, Europe
Max Verstappen and Viaplay agree partnership
The reigning Formula 1 World Drivers’ Champion Max Verstappen and Viaplay have agreed a multi-year partnership that will see the superstar Dutch driver feature in exclusive content for Viaplay viewers.
Azerion and Havas Media partnership gathers momentum to ensure best ROI and quality control for clients
Azerion, the digital entertainment and media platform, and Havas Media The Netherlands, part of the global media agency Havas, are reaping the rewards of their partnership.
[Marketing Week] Bob Koigi: Sounding the alarm over surge in holiday advertising fraud
The holidays, in particular, drive a spike in spend and engagement. This spending however has seen a significant rise in fraudulent traffic on online video and CTV since mid-October.
iO acquires Dutch marketing automation agency intoAction
With the acquisition of intoAction, iO becomes one of the leading digital marketing experts in Adobe Suite, Salesforce, and HubSpot, with (soon) nearly 200 marketing automation specialists in total, spread across several campuses.
YouTube agency Team5pm launches in Scandinavia
Team5pm is expanding further abroad. After Germany, the YouTube agency from Amsterdam is now also opening an office in Scandinavia.
Global digital agency Dept launches in Asia Pacific
Founded in Amsterdam in 2015, Dept has quickly grown across the globe, from 150 people in The Netherlands to more than 2,000 people in seventeen countries across five continents and was the most awarded independent agency at the 2021 Webby Awards.
[Vacancy] SOCIAL.INC is looking for a Project Manager
SOCIAL.INC is directly looking for a Project Manager 32-40 hours/week
[Vacancy] Hearst Netherlands is looking for a Junior Content Producer
Hearst Netherlands is directly looking for a Junior Content Producer
[Vacancy] Ace is looking for a Communication & Business Associate
Ace is directly looking for a Communication & Business Associate
[Vacancy] Ace is looking for a People Business Partner Lead
Ace is directly looking for a People Business Partner Lead
Ace agencies Born05 and Off The Record enter European partnership with Steve Madden
Digital Branding Agency Born05 is now the lead agency for Steve Madden. The agency will work with growth agency Off The Record to create the storyline of the lifestyle fashion brand for the European markets.
[Vacancy] ViacomCBS is looking for an A/V QC Coordinator
ViacomCBS is directly looking for an A/V QC Coordinator
[Vacancy] ViacomCBS is looking for a Presentation Scheduler
ViacomCBS is directly looking for a Presentation Scheduler
[Column] Karan Singh: Maximise your engagement and battle to the top this Black Friday
The Black Friday phenomenon is set to continue growing in 2021 with average budgets for consumers in the Netherlands expected to rise by 8% from last year according to research from Simon-Kuch & Partners.
[Vacancy] Outbrain is looking for a Programmatic Partnerships Manager
Outbrain is directly looking for a Programmatic Partnerships Manager
[Vacancy] Outbrain is looking for an Office Manager - Part time- (25h)
Outbrain is directly looking for an Office Manager - Part time- (25h)
[Vacancy] Outbrain is looking for a Programmatic Technical Operations Manager
Outbrain is directly looking for a Programmatic Technical Operations Manager
[Vacancy] Outbrain is looking for an Industry Director, Automotive & Technology
Outbrain is directly looking for an Industry Director, Automotive & Technology
iO acquires Dutch content agency Entopic
The acquisition of Entopic ads 75 online content experts to the iO Campus Amsterdam.
Maersk Drilling secures two-well Dutch contract for Maersk Resolute
Maersk Drilling has been awarded a contract with ONE-Dyas B.V. which will employ the harsh environment jack-up rig Maersk Resolute to drill the IJssel and Clover exploration wells in the Dutch sector of the North Sea.
Redefine Meat commercially launches world's first whole cuts of new-meat in new culinary concepts
Redefine Meat announced the launch of the first ever category of plant-based whole cuts that achieve a level of product quality comparable to high-quality animal meat available within select restaurants in the UK.
[Vacancy] ViacomCBS is looking for a Coordinator Product Fulfillment
ViacomCBS is directly looking for a Coordinator Product Fulfillment
[Vacancy] ViacomCBS is looking for a Media Planning Manager
ViacomCBS is directly looking for a Media Planning Manager
Philips announces climate action to drive reduction of greenhouse gas emissions in its supply chain
If successful, this major push to decarbonize the company’s supply chain – by supporting its suppliers and incentivizing them to adopt and meet SBTs – will have an impact seven times greater than the reduction of CO₂ emissions from Philips’ own operations.
Dutch-based Prosus increases stake in Delivery Hero
Dutch multinational conglomerate Prosus, a major subsidiary of South African Naspers, has entered into an agreement to acquire an additional 2.5% stake in Delivery Hero, subject to regulatory approval, through its subsidiary, MIH Food Holdings B.V.
[Vacancy] ViacomCBS is looking for a Programming Coordinator Nickelodeon
ViacomCBS is directly looking for a Programming Coordinator Nickelodeon
[Vacancy] ViacomCBS is looking for a Multi-Platform Media Distribution Coordinator
ViacomCBS is directly looking for a Multi-Platform Media Distribution Coordinator
[Vacancy] Logitech is looking for a Design Guide - IT Organisation
Logitech is directly looking for a Design Guide - IT Organisation
Talpa appoints Maarten Meijs as CEO
John de Mol's creative, production and distribution business is ramping up its organization and has announced the appointment of Maarten Meijs as CEO. Meijs joins the company from ITV Studios where he held the position of President Global Entertainment.
[Vacancy] ViacomCBS is looking for a Media Planning Coordinator
ViacomCBS is directly looking for a Media Planning Coordinator full time 40hrs/week
[Vacancy] ViacomCBS is looking for a Manager, Streaming & Video Operations
ViacomCBS is directly looking for a Manager, Streaming & Video Operations
[Vacancy] ViacomCBS is looking for a Sr Manager, Global Video Catalog Operations
ViacomCBS is directly looking for a Sr Manager, Global Video Catalog Operations
[Vacancy] Logitech is looking for a Senior Demand Planner EMEA - Video Collaboration
Logitech is directly looking for a Senior Demand Planner EMEA - Video Collaboration
EIB backs Ørsted with €500m loan agreement to boost green energy in the Netherlands
The EIB signed a €500 million loan with Ørsted A/S to support its increased capex programme on renewable energy projects, and the conclusion of the Borssele 1 & 2 wind farms off the Dutch coast.
Mariëlle Krouwel Head of Branding NN Group
As of 1 October this year, Mariëlle Krouwel is Head of Branding at NN Group. Before that she was Director of Communications at PwC Netherlands
Pijper Media partners with Outbrain to power recommended content
Outbrain, a leading recommendation platform for the open web, is proud to announce today its partnership agreement with Pijper Media, a renowned media owner in The Netherlands.
TotalEnergies, Shell Netherlands, EBN and Gasunie partner to develop offshore CCS project, Aramis
TotalEnergies, Shell Netherlands, Energie Beheer Nederland (EBN) and Gasunie formed a partnership to enable large-scale CO2-reduction for industrial clusters in the Netherlands.
[Vacancy] DPG Media is looking for a Software Engineer - Editorial Area
DPG Media is directly looking for a Software Engineer - Editorial Area
[Vacancy] DPG Media is looking for a Senior Software Engineer - Editorial Area
DPG Media is directly looking for a Senior Software Engineer - Editorial Area
[Vacancy] Logitech is looking for a Marketing Assistant Gaming - Young Professionals Program
Logitech is directly looking for a Marketing Assistant Gaming - Young Professionals Program
GumGum acquires European rich media and video ad marketplaces JustPremium
GumGum, a company involved in contextual intelligence technology has announced the acquisition of JustPremium, one of the largest rich media and video ad marketplaces in Europe.
[Vacancy] ViacomCBS is looking for an Operations Coordinator Transmission
ViacomCBS is directly looking for an Operations Coordinator Transmission
[Vacancy] Logitech is looking for a Customer Supply Chain Amazon Collaboration Manager
Logitech is directly looking for a Customer Supply Chain Amazon Collaboration Manager
[Vacancy] ViacomCBS is looking for Audio/Video QC Coordinator
ViacomCBS is directly looking for a Audio/Video QC Coordinator
[Vacancy] ViacomCBS is looking for a Brand Analyst
ViacomCBS is directly looking for a Brand Analyst
[Vacancy] Talpa Network is looking for a Technical Lead Web Development Audio
Talpa Network is directly looking for a Technical Lead Web Development Audio
[Vacancy] Talpa Network is looking for a Techlead Online Video Core Services
Talpa Network is directly looking for a Techlead Online Video Core Services
[Vacancy] Lukkien is looking for a Senior Art Director
Lukkien is directly looking for a Senior Art Director
[Vacancy] Fremantle is looking for a Content Researcher/Copywriter
Fremantle is directly looking for a Content Researcher/Copywriter in Amsterdam
RTL Group and Talpa Network merge Netherlands broadcasting and affiliated media businesses
RTL Group and Talpa Network have announced that they have signed agreements to merge their broadcasting and affiliated media businesses in the Netherlands and create a strong Dutch cross-media group.
Audi appoints Dept as its lead agency for the Dutch market
Audi has chosen Dept as its lead agency for the Dutch market. The main goal of the collaboration is to conquer the heads and hearts of the Netherlands and to put Audi firmly on the market as a premium and progressive brand.
[Vacancy] Talpa Network is looking for a Technical Lead Mobile Development Audio
Talpa Network is directly looking for a Technical Lead Mobile Development Audio
[Vacancy] Lukkien is looking for an Executive Producer Philips
Lukkien is directly looking for an Executive Producer Philips
[Vacancy] Logitech is looking for a Senior Account Manager Video Collaboration
Logitech is directly looking for a Senior Account Manager Video Collaboration
[Vacancy] ViacomCBS is looking for a Junior Graphic Designer
ViacomCBS is directly looking for a Junior Graphic Designer
Kantar acquires MeMo² to expand cross-media effectiveness offering
The acquisition brings approx. 50 specialists into the Kantar team, creating a platform to significantly expand the media effectiveness measurement business in Europe, as well as strengthening Kantar’s Dutch business with MeMo2’s client roster.
[Vacancy] ViacomCBS is looking for a Media Coordinator
ViacomCBS is directly looking for a Media Coordinator
[Vacancy] ViacomCBS is looking for a Sr. Editor in Chief
ViacomCBS is directly looking for a Sr. Editor in Chief
[Vacancy] Born05 is looking for a Graphic Designer
Born05 is directly looking for a Graphic Designer
[Vacancy] Logitech is looking for a Key Account Manager B2B Channel
Logitech is directly looking for a Key Account Manager B2B Channel
Heineken Netherlands to transition to green electricity by January 2022
This landmarks a remarkable achievement in the beer manufacturer’s path to net zero impact, reaching carbon neutrality in our own production by 2030.
[Marketing Week] Bob Koigi: Content is king
As marketers, advertisers and media companies look at innovative ways of packaging and disseminating content to a critical mass, they are exploring and embracing technologies and partnership to drive that agenda with impressive results.
Dept and Tribe Company transform The Eurovision Village into a 3D virtual world
The custom-made 3D world will bring tens of thousands of visitors, who would normally have traveled to Rotterdam for the contest, a unique, virtual experience.
Marketing automation company Marvia opens North American headquarters in Portland, Oregon
Marvia, the software-as-a-service(SaaS) platform that specializes in solutions for local marketing automation is one of the fastest-growing Dutch MarTech players.
[Vacancy] MeMo² is looking for a (PowerBI) Data Engineer
MeMo² is directly looking for a (PowerBI) Data Engineer
[Marketing week] Bob Koigi: Strengthening footprints through mergers and acquisitions
As companies seek to grow their footprint and expand their services, they are tapping into mergers and acquisition even as they position themselves to be competitive.
[Vacancy] Logitech is looking for a Distribution Account Manager - UK/Netherlands
Logitech is directly looking for a Distribution Account Manager - UK/Netherlands
[Vacancy] Logitech is looking for a Key Account Manager B2B Education
Logitech is directly looking for a Key Account Manager B2B Education
Heineken unveils 2030 Brew a Better World ambitions
Heineken has announced its 2030 Brew a Better World programme, a new set of ambitious commitments aimed at driving a positive impact on the environment, social sustainability and the responsible consumption of alcohol.
Intracto acquires tech agency Codezilla
Intracto Group is continuously building an integrated full-service agency. An end-to-end partner for clients, enabling them to excel in the domains of strategy, creation, content, marketing and technology.
Despite a bigger budget, content teams are struggling with technology
In these times of Corona, more and more content teams are starting to work with new software and technology. Extra budget and time are made available to support this development.
Dept becomes climate neutral certified
Netherlands-based digital agency Dept has become climate neutral certified after working with the Climate Neutral organisation to measure and offset our 2020 carbon footprint.
Heineken targets to be carbon neutral in production by 2030 and full value chain by 2040
From barley to bar, Heineken has focused on concrete actions to reduce its carbon footprint, working closely with customers, consumers and suppliers.
[Vacancy] Scircula is looking for a Digital Marketing Strategist
Scircula is directly looking for a Digital Marketing Strategist
Data & growth agency Off The Record joins Ace
With this take-over the agency group adds data & growth marketing to their range of services and continues to build its integrated proposition of Connected Brands.
Intracto Group acquires media agency Zoekhelden
Media agency Zoekhelden has joined Intracto Group. The Amsterdam-based agency’s strengths lie in media advice and buying, marketing and secondment by providing advice at its clients’ offices.
Let’s get Reel
Ask anyone which social media platform boomed in 2020, they’ll say TikTok. Ask us which platform responded the fastest, we’ll say Instagram.
Auke Boersma appointed CEO of Adcombi
Boersma will be responsible for the day-to-day operations, continued growth and international expansion of the MarTech platform.
[Vacancy] ViacomCBS is looking for a Sr. Programming Manager
ViacomCBS is directly looking for a Sr. Programming Manager.
[Vacancy] ViacomCBS is looking for a Contract & Compliance Coordinator
ViacomCBS is directly looking for a Contract & Compliance Coordinator.
[Vacancy] Logitech is looking for a Technical Manager Quality Improvement Project and Data Analytics, 1 Year Contract
Logitech is directly looking for a Technical Manager Quality Improvement Project and Data Analytics, 1 Year Contract.
[Column] Henri Lessing: How to top your niche on YouTube with contextual targeting
Digital marketing, just like fashion, evolves and changes faster than light speed. YouTube influencer marketing is also not stagnant:
Kantar, Ipsos selected to offer cross-media total audience measurement solution in the Netherlands
Working in partnership with Nationaal Media Onderzoek (NMO), representing the interests of the Dutch Media Industry this cross-media measurement solution is the world’s first truly integrated audience measurement programme.
[Vacancy] ViacomCBS is looking for a Media Planning Manager
ViacomCBS is directly looking for a Media Planning Manager
[Vacancy] ViacomCBS is looking for a Presentation Scheduler
ViacomCBS is directly looking for a Presentation Scheduler
[Startup Interview] Noel Wilson, Lars Evers, Founders, Jellow, Netherlands
Jellow is an on-demand freelance startup that seeks to connect companies with freelancers directly eliminating the hustle that comes with using intermediaries. The startup’s founders Noel Wilson & Lars Evers explain.
Mediamonks merges with design and experience agency Jam3
S 4Capital has announced that it has entered into a conditional agreement in relation to a merger of Jam3, an award-winning Toronto-based design and experience agency, with MediaMonks, S 4Capital’s Content practice.
Staples Solutions to sell its remaining business units in Portugal, the Benelux and Finland
Staples Solutions B.V. announced it has entered into an agreement to sell its business units in Norway, Sweden, Denmark, Germany, Austria and Poland.
Desperados launches world’s first dance-powered app to support Europe’s nightlife industry
Tequila beer brand Desperados is calling on partygoers around the world to unite in support of the clubs they love with the launch of their Rave to Save app.
Dept acquires software consultancy firm Devetry
Devetry, a software consultancy that provides technology solutions ranging from organizational strategy to custom software development, has announced it has joined global digital agency Dept.
Heineken partners with Glass Futures, Enric to produce low carbon glass bottles
Heineken has partnered with a not-for-profit research technology organization, Glass Futures and its supplier Encirc to create sustainable low carbon glass bottles by developing technology and improving processes across manufacturing and the supply chain.
New advertising management agency Ads& data starts operations in April
The previously announced national advertising management agency of Telenet/SBS, Mediahuis, Proximus Skynet and Pebble Media starts on 1 April under the telling name Ads & Data.
[Vacancy] Logitech is looking for an End to End Supply Chain Solutions Manager - Customer Supply Chain, Europe
Logitech is directly looking for an End to End Supply Chain Solutions Manager - Customer Supply Chain, Europe
[Vacancy] DPG Media is looking for a Senior DevOps Egineer - News Personalisation
DPG Media is directly looking for a Senior DevOps Engineer - News Personalisation
[Startup Interview] Mark Schoones, Co-Founder, MIX, Netherlands
MIX is a Dutch-based agency that uses creative thinking to forge a connection between business, brand and marketing by analyzing businesses from all sides, determining where value is created and optimizing exactly those points.
Mediahuis Ventures invests in AI coaching startup BUNCH
Mediahuis Ventures, the venture capital arm of European media group Mediahuis, is investing in BUNCH, a New York and Berlin based AI coaching startup.
[Vacancy] ViacomCBS is looking for a (Technical) Onboarding Specialist Video-on-Demand
ViacomCBS is directly looking for a (Technical) Onboarding Specialist Video-on-Demand
[Vacancy] ViacomCBS is looking for a Programming Coordinator Nick jr.
ViacomCBS is directly looking for a Programming Coordinator Nick jr.
[Vacancy] ViacomCBS is looking for a Manager Bi & Research EMEAA (Temporary)
ViacomCBS is directly looking for a Manager Bi & Research EMEAA (Temporary)
[Vacancy] ViacomCBS is looking for a Content Operator Multiplatform Operations
ViacomCBS is directly looking for a Content Operator Multiplatform Operations
Boudewijn Beusmans appointed CEO of NewBe
Until recently, he was the CEO at EndemolShine and responsible for their activities in The Netherlands, Belgium, Scandinavia and Germany..
Isobar Amsterdam leads Malaria No More creative campaign
The global integrated campaign creative and strategy was led by Isobar Amsterdam and is the latest in a three-year pro bono partnership involving creative and media agencies from across the dentsu international network, aimed at ending a disease that kills a child every two minutes.
[Vacancy] Lukkien is looking for a Front-end Developer
Lukkien is directly looking for a Front-end Developer
[Startup Interview] Aaron Mirck, Co-Founder, Presscloud, Netherlands
Dutch startup Presscloud allows companies to handle public relations without the need for an agency by training users on the ABCs of PR and connecting them to a database of journalists and an online newsroom.
[Interview] Frank Carvalho, Managing Director, Brand New Galaxy, Amsterdam
Frank Carvalho is an award-winning business leader focusing on marketing innovations that make a difference with more than 25 years of genuinely global experience.
[Column]Gregory Edelenbos: Seven misconceptions about creating branded content on YouTube
Because of the global lockdown, online activity has skyrocketed. Marketing leaders predict that many more companies will invest in branded content in 2021.
Desperados partners with emerging artists in its latest advertising campaign
Heineken's tequila-flavoured beer brand Desperados has partnered with eight emerging graphic designers, painters, photographers and illustrators, creating the Desperados Design Collective, to develop its latest advertising campaign.
Lower DSP Ad Cost and Complexity with Adcombi Suite: A simplified DSP dashboard with no minimum spend
Demand-Side Platforms (DSP) offer advertisers access to premium inventory not available on Google Display Network.
Brand New Galaxy Launches Western European Operation in Amsterdam
The rapidly growing global marketing and technology company, Brand New Galaxy launches their Western European Operation in Amsterdam, The Netherlands.
The Odd Shop joins MediaMonks
Oscar Hamming, Niels de Wit and Robert van der Lans, formerly founders of The Odd Shop, have announced that their team is joining MediaMonks to bring their distinct Persuasive Creativity Model to S4Capital’s content practice.
Dutch art museum Mauritshuis picks Dept to support its strategy and digital marketing
Mauritshuis and Dept optimised the digital marketing aspects and developed creative content concepts to reach additional target groups, such as young people, and enthuse them to visit the museum. During Spring, the new changes will go live.
Heineken joins global movement to prevent online sale of alcohol to minors
Heineken has announced that it has become part of the world’s first coalition to develop and enhance safeguards to prevent the online sale and delivery of drinks containing alcohol to minors and to reduce harmful drinking among adults.
KLM, partners commit to reduce carbon footprint with Sustainable Aviation Fuel programme
KLM’s Corporate BioFuel Programme has been renamed the KLM Corporate SAF Programme, Sustainable Aviation Fuel.
[Campaigns] Lukkien produces TV commercials for Danone
Lukkien recently made an international production for Danone for the French advertising agency BETC. It was special because of the challenging combination of babies that cannot be directed and live projections on set.
HERC joins Ace
As of today HERC joins Ace, family of leading agencies. With the acquisition of this hotshop Ace adds Advertising & Brand culture to its portfolio. HERC included, Ace now holds over 180 employees with creative hubs in both Utrecht and Amsterdam.
MeMo² launches Crossmedia Analytics Platform THX in Belgium
MeMo² has launched the innovative Crossmedia Analytics Platform THX in Belgium. This, after a successful introduction on the Dutch market with 1300 measured campaigns in 2020.
[Campaigns] Lukkien: Super Suzuki in CGI
As an ad agency The Merge will never turn away from a daring challenge and in that Lukkien likes to think they found their equal when they asked Lukkien to produce four different – full CGI – animated tv spots
[Interview] Nick Kalse (Outbrain): Native advertising will gain a solid position within digital marketing strategy
On January 27th Outbrain, the world's largest native advertising platform, will host the webinar Outbrain Unveil. We speak with Nick Kalse, Head of Sales at Outbrain Benelux.
Netherlands national trade association Outreach joins World Out of Home Organization
World Out of Home Organization, WOO, has signed a new national association member, Outreach in the Netherlands. Outreach is chaired by Eric Kip who is also Managing Director of Exterion Media in the country.
Maiko Valentijn to lead GroupM Netherlands as CEO; Tessa van der Starre CEO MediaCom Netherlands
GroupM Netherlands has promoted Maiko Valentijn to GroupM’s new Chief Executive Officer. In this role he will lead the Netherlands operations
Dutch marketing firm Candid acquires brand design company Millford
Dutch marketing and communication platform Candid has acquired Millford Brand ID. The agency is a [;ayer in brand logos, visual identity and packaging design.
[Column] Jennifer Feaster: Why we believe live streaming is a gold mine for brands in 2021
Live streaming brought China $6 Billion USD in sales within one day and while some companies are still not sure whether they should give it a try, others are increasing their revenue by millions in the blink of an eye.
GoodHabitz selects digital agency Dept to drive marketing and data strategy
Online training provider GoodHabitz is pursuing its international growth ambition of becoming a rock-solid digital learning platform.
Heineken, Nouryon, Philips and Signify sign Pan-European green energy deal
Heineken, Nouryon, Philips and Signify have formed the first consortium to sign a Pan-European green energy deal securing additional renewable electricity for Europe.
Mediahuis receives nod to acquire NDC mediagroep
Mediahuis has received the approval of the Dutch competition authority Autoriteit Consument & Markt (ACM) for the acquisition of NDC mediagroep.
Exterion Media The Netherlands introduces audience-based purchasing to its Digital Out-of-Home opportunities
Exterion Media The Netherlands will now offer the option of audience-based purchasing across environments such as street, roadside, shopping centres and petrol stations in addition to its more traditional location-based purchasing routes.
Heineken appoints James Thompson as Chief Commercial Officer
Heineken has announced the appointment of a new Chief Commercial Officer.
OKCoin announces 5X referral reward for Netherlands customers as part of continued European expansion
OKCoin, the global, regulated fiat-focused crypto asset exchange, is celebrating continued expansion in Europe in anticipation of regulatory approval from the Dutch Central Bank this year with a limited promotion for Netherlands customers.
Dutch non-profit start-up Spacebuzz awarded four international Lovie Awards
ESA astronaut André Kuipers’ SpaceBuzz won four prizes during the 10th annual international Lovie Awards presentation: Two Jury Lovie Awards – Best Narrative experience and Virtual Reality – and two People’s Lovie Awards from public votes.
Digital Design Agency BASIC joins Dept
Branding and digital design agency BASIC®, best known for their work for Google, KFC, Herman Miller/Design Within Reach, Patagonia and Airbnb, has joined Dept, a digital agency in Europe.
blowUP media expands digital OOH network in Tilburg Netherlands
blowUP media is expanding its Digital Out of Home network The Collective® with high-quality digital screens in the recently renewed city centre of Tilburg.
[Column] Jennifer Feaster: YouTube Content Game: Micro-Influencers vs Macro-Influencers
Influencer marketing has proved to be a worthy investment for brands: in a recent Twitter survey, 49% of responders said they rely on influencer recommendations when making purchases.
Outbrain appoints Magdalena Flick as Managing Director of Benelux
Outbrain, the world's discovery and native advertising platform on the open web, has announced the appointment of Magdalena Flick to Managing Director of Benelux.
Heineken and Publicis Groupe launch new agency model for global creative and brand experience remit
Heineken has partnered with Publicis Groupe to launch a new model – Le Pub – which will deliver best in-class consumer experiences, provided at speed, driving sales and giving Heineken a sustainable competitive advantage.
Coca-Cola transitions to recycled plastic packaging in Netherlands and Norway
Coca-Cola is the first company in the Netherlands and Norway to bottle its entire portfolio of locally produced beverage brands in 100 per cent recycled polyethylene terephthalate (rPET) packaging.
Heineken appoints Yolanda Talamo as new Chief People Officer
Heineken’s Chief Human Resources Officer Chris Van Steenbergen will retire as Executive Team Member on 1 January 2021, following a distinguished career at Heineken and other companies.
[Startup Interview] Joris van Lierop, founder, The Content Exchange, Netherlands
The Content Exchange is a Dutch startup that targets editors, publishers and freelancers by offering them a content market place where they can do business with each other directly. The startup’s founder Joris van Lierop explains.
Heineken acquires Strongbow brand in Australia
Heineken has announced that it is acquiring cider brand Strongbow from Asahi Group Holdings Limited (Asahi) in Australia, along with two other cider brands, Little Green and Bonamy’s.
Netherland's Breda region to switch from analogue to digital cable television
The Netherland's Breda region will switch from analogue to fully digital cable television in the night of Monday 23 November to Tuesday 24 November.
IKEA partners with Flow Loop to develop water recycling shower solutions
IKEA and Flow Loop are partnering up to develop water recycling shower solution to inspire and enable people to be more water efficient.
[Vacancies] MeMo² is looking for a Python Developer for Automatization (Part-time)
MeMo² is directly looking for a Python Developer for Automatization (Part-time).
ING publishes second progress report on climate alignment
Dutch multinational bank ING has published its second progress report on Terra, ING’s approach to steer its €600 billion lending book in line with the climate goal of the Paris Agreement.
Triple Digital partners with Ajax Amsterdam
AFC Ajax, the biggest soccer club of The Netherlands, has signed Triple as their new digital partner.
Dept acquires strategic design agency Sorthvid
Strategic design agency Sorthvid has announced that they will fully integrate into one of Europe’s leading digital agencies; Dept.
IKEA commits to remove non-rechargeable alkaline batteries by 2021
Following IKEA’s commitment to inspire and enable people to live a healthier and more sustainable life at home, all non-rechargeable alkaline batteries will be removed from the global home furnishing range by October 2021.
Candid names Ruud Wanck as new CEO
Candid, the largest independent marketing and advertising platform in the Netherlands, has named Ruud Wanck as the new CEO effective October 1 2020.
Dümmen Orange appoints Debbie Rempert to head marketing and branding departments
Dümmen Orange, a multinational company involved in breeding and development of cut flowers has appointed Debbie Rempert as Senior Brand Manager.
Heineken launches new hard seltzer brand in New Zealand and Mexico
Heineken has launched a hard seltzer brand dubbed, Pure Piraña, in the Mexican and New Zealand markets.
Heineken pilots automated dispensers in retail stores across 4 markets
Heineken has announced that it is piloting fully automated dispensers in major retail outlets for customers to purchase high quality & fresh draught beers to enjoy at-home using 100 per cent reusable bottles.
Dutch supermarkets offer chicken meat that is more sustainable without any anticompetitive agreements, study
Dutch supermarkets nowadays offer a lot more chicken-meat varieties where the chickens have lived better lives.
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