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11-09-2020 18:52:00 | Door: Administrator | Hits: 6393265 | Tags:

Shekel supplies smart refrigerators to Belgian retailer Colruyt
08-08-2022 | 15:29:00
Shekel, along with U.S. based Parlevel Systems, supplied dozens of smart refrigerators to the Colruyt retail group operating in Belgium, Luxembourg and France. The transaction is estimated at 1M NIS.
Targetspot signs video partnership with ShowHeroes
22-07-2022 | 16:38:00
Targetspot, a global player in AdTech and digital audio monetisation, has announced a highly promising agreement with ShowHeroes, an independent video solutions provider.
Nielsen advances and brings scale for digital measurement of the open web in 17 markets
15-07-2022 | 08:13:44
The Nielsen Identity System powering Digital Ad Ratings addresses advertising waste and helps enable advertisers and publishers to measure reach and frequency of their audiences with confidence knowing that when a digital ad is viewed, demographics are deduplicated across mobile and PC platforms.
[Marketing Week] Bob Koigi: Brands train eyes on influencer advertising
07-07-2022 | 13:45:00
As smartphones and internet technologies become increasingly accessible, brands are training their eyes on influencer advertising that continues to gain traction. This is according to a recent report by Stockapps.
Sam De Win appointed new Executive Creative Director of iO Belgium
07-07-2022 | 12:51:26
Sam De Win has been named new Executive Creative Director of iO Belgium A familiar face to give Belgian campuses a creative boost.
Belgian scale-up myskillcamp acquires AI learning company Domoscio
01-07-2022 | 10:04:00
Belgian scale-up, myskillcamp has acquired AI Learning company, Domoscio which will bring new technology to the HR and L&D space.
DPG Media’s Campus 19 opens its doors in Antwerp
22-06-2022 | 14:05:57
The campus that teaches its students to program in an innovative, autonomous way also wants to provide an answer in Flanders to the growing shortage of IT employees.
DPG Media makes Tweakers third-party tracking-free
09-06-2022 | 09:59:48
By disabling third-party visitor tracking and moving to contextual advertising, the website can better serve both advertisers and visitors.
Eneco appoints Publicis Groupe Benelux as new lead agency
07-06-2022 | 10:31:00
Publicis Groupe Benelux will work on energy company Eneco’s brand positioning and associated cross-media campaigns within the Netherlands and Belgium.
Volvo Trucks opens battery plant in Belgium
17-05-2022 | 09:11:00
Volvo Trucks is opening its very first battery assembly plant. Located in Ghent, Belgium, the plant will supply ready-to-install batteries for Volvo Trucks’ full electric heavy-duty trucks.
Flemish media sector joins forces for new cross-media measurement system
11-05-2022 | 09:38:53
The new system will combine data from linear media channels, social media, media websites and apps. The new system will measure the consumption of audio, video, sites and socials on all screens for the same media user.
Italian manufacturer Piaggio selects Publicis Groupe Belgium as media agency
10-05-2022 | 09:44:00
Piaggio is a world-renowned Italian manufacturer, based in Pontedera, near Pisa, that produces engines as well as motorcycles, scooters and mopeds. Piaggio is notably the inventor of the scooter, the famous Vespa.
Guillaume Collard appointed CEO of RTL Belgium
03-05-2022 | 09:28:57
The appointment is part of the ambition to accelerate the digital transformation of RTL Belgium's radio and television channels and to steer the cooperation with the new shareholders on the right track.
iO partners with UBA Academy to equip marketers with e-commerce knowledge
14-04-2022 | 09:06:39
United Brands Association (UBA) and iO have collaborated to develop the five-part video training “E-commerce in 2022” at the UBA Academy.
DPG Media and Groupe Rossel finalize acquisition of RTL Belgium
12-04-2022 | 09:53:31
The takeover fits in with the ambition to structurally strengthen the media landscape in French-speaking Belgium.
Mediahuis invests in Finnish proptech startup Skenariolabs
11-04-2022 | 08:57:40
European media group Mediahuis is investing in the Finnish company Skenariolabs, a fast-growing start-up that predicts the future of sustainable real estate, based on data and artificial intelligence (AI).
 RINO Group and iO develop a new self-service education portal
11-04-2022 | 08:48:07
RINO Group offers training, courses and conferences to mental health professionals, including psychologists, remedial educationalists, nurses and social workers.
[Marketing Week] Bob Koigi: Brands, agencies react to Russia-Ukraine conflict
22-03-2022 | 11:15:00
As the protracted conflict pitting Russia against Ukraine escalates, brands, marketers, communicators and advertisers are demonstrating different reactions from withdrawal of services, cancellation of operations to running campaigns in solidarity with the Ukrainian people while calling for an end to the war.
Mediahuis Ventures invests in edtech platform Perlego
18-03-2022 | 06:41:29
University students’ outcomes are tightly linked to access to course content, but the current model for acquiring quality educational material does not work for them or for publishers.
AudioValley targets growing gaming market with Targetplay
18-03-2022 | 06:40:09
AudioValley, an international specialist in B2B solutions in digital audio, has unveiled Targetplay, a new division within its Targetspot business unit that will focus on the fast-growing market for audio advertising in video games and apps.
Flemish broadcasters announce support for Ukraine in new campaign
17-03-2022 | 07:03:05
VRT, DPG Media, SBS and Mediahuis all put their shoulders to the wheel for the widely distributed spot campaign for Consortium 12-12. Now the broadcasters want to strengthen the strong living solidarity even more.
Mediahuis provides support to five independent Ukrainian news media
15-03-2022 | 07:00:00
Through the Media Development Investment Fund (MDIF), a non-profit investment fund based in New York and Pluralis, Mediahuis has announced that it will provide financial support for the benefit of five independent Ukrainian news media that have continued to operate and report in these difficult circumstances.
DPG Media signs Inclusivity Charter
11-03-2022 | 08:09:20
 DPG Media undertakes to work even more on inclusiveness and diversity in the workplace and in its media products and is rolling out a concrete action plan for this.
IAB Europe appeals Belgian Data Protection Authority ruling
08-03-2022 | 08:38:09
IAB Europe has filed an appeal against the administrative ruling by the Belgian Data Protection Authority (APD) regarding IAB Europe and the Transparency & Consent Framework (TCF)
Orange Belgium opens 5G to all its postpaid customers
11-02-2022 | 09:42:30
Every eligible postpaid customer, including those of its b-brand hey! will be able to discover a much faster network experience, at no additional cost.
BBDO Belgium appoints Barbara Vangheluwe as new CEO
03-02-2022 | 08:25:46
Advertising agency BBDO Belgium has brought back a familiar face and a strong reference back to the sector. Barbara Vangheluwe is no stranger to the world of communications.
Belgian marketing agency BeInfluence unveils new department targeting content creators
03-02-2022 | 08:18:16
Belgium-based marketing and influencer agency BeInfluence has unveiled a new department dubbed The Sway Crew bringing together talents who have signed exclusively with the agency.
[Marketing Week] Bob Koigi: Influencer marketing trends that will shape 2022
02-02-2022 | 12:45:00
This comes as advertisement and social media penetration and spend continue to record impressive growth with latest projections showing an even rosier future.
European Investment Bank enters into a €100 million loan deal with the DPG Media Group to digitize media platforms
02-02-2022 | 07:46:00
The agreement is part of a major investment project to the tune of EUR 244m by the DPG Media Group. The loan will be used to finance the development of DPG’s digital media platforms in Belgium and the Netherlands.
Mediaplus Group creates Board of seven members to execute strategy
02-02-2022 | 07:42:33
The agency is growing and with it the different areas of responsibility. In future, the new Mediaplus Board will be responsible for the core strategy and groundbreaking decisions of the entire agency group.
Belgian PR agency Evoke expands expertise with new recruitments
02-02-2022 | 07:35:15
The team of the Brussels communication specialist in tech, transport and logistics is now nine heads strong, more than doubling in one year, definitively cementing its place in the Belgian PR landscape.
boostU and BossData launch marketplace platform Merkado with support from Heylen Group
02-02-2022 | 07:23:41
This joint venture aims to respond to the growing need for support among companies that want to give marketplaces a prominent place in their business.
AudioValley confirms global acceleration of digital audio services buoyed by strong growth in revenue
28-01-2022 | 08:41:04
AudioValley, a Belgian specialist in B2B solutions digital audio, has published its revenue for the 2021 financial year.
[Marketing Week] Bob Koigi: Gen Z and Millennial social media users power global social commerce industry
25-01-2022 | 10:14:56
This growth is predicted to be driven primarily by Gen Z and Millennial social media users, accounting for 62% of global social commerce spend by 2025.
Mediahuis completes acquisition of German Media Group Aachener Verlagsgesellschaft
20-01-2022 | 08:27:00
The acquisition of Aachener Verlagsgesellschaft aligns with Mediahuis’ growth ambitions and further evolves the group as a leading European media player. 
AB InBev unveils new brand identity
20-01-2022 | 08:23:35
The company has now announced that it is building on these announcements with the unveiling of our new visual brand identity, which connects with its new purpose and evolved strategy.
Upthrust acquires Benelux-based growth marketing agency GrowForce
20-01-2022 | 08:21:00
GrowForce, a growth marketing agency which has made its name in the Benelux, has joined Upthrust, one of the 5 driving forces behind Customer Collective. The integration of GrowForce with Upthrust makes the latter a European market leader in growth marketing services.
Belgium shopping platform Bol.com invests in Wallonia and Brussels with the launch of a French-language website
20-01-2022 | 08:08:45
Belgian-Dutch shopping platform bol.com has launched its French-language website. For example, the Ahold Delhaize subsidiary is now also switching up a gear in French-speaking Belgium.
[Marketing Week] Bob Koigi: Emerging technologies inspire new content marketing trends
19-01-2022 | 15:24:03
New age technologies like artificial intelligence and cloud computing are inspiring new trends that are supporting the content marketing market.
INEOS signs renewable power deal with Eneco, increases Belgian offshore wind generation to over 200MW
12-01-2022 | 09:22:00
INEOS has agreed a long-term Power Purchase Agreement for renewable offshore wind power in Belgium with sustainable energy producer Eneco.
Boiron appoints Havas Media Group as its multimedia partner in 13 European countries
03-01-2022 | 07:08:51
Following six months of competitive pitching, Boiron has named Havas Media Group as its multimedia partner in France and 12 other European countries.
[Marketing Week] Bob Koigi: Sounding the alarm over surge in holiday advertising fraud
23-12-2021 | 09:15:00
The holidays, in particular, drive a spike in spend and engagement. This spending however has seen a significant rise in fraudulent traffic on online video and CTV since mid-October.
Targetspot invests to accelerate audio advertising into gaming
22-12-2021 | 06:48:00
This newly formed area will be dedicated to working with customers and partners from across the entire ecosystem, helping serve Targetspot’s acceleration into the fastest growing area of digital media.
iO acquires Dutch marketing automation agency intoAction
17-12-2021 | 08:25:19
With the acquisition of intoAction, iO becomes one of the leading digital marketing experts in Adobe Suite, Salesforce, and HubSpot, with (soon) nearly 200 marketing automation specialists in total, spread across several campuses.
TotalEnergies to install and operate 800 new charge points in Ghent, Belgium
09-12-2021 | 07:16:50
These new charging stations, to be installed by TotalEnergies and operated for the next ten years, will be supplied with 100% renewable electricity generated by offshore wind power in the North Sea off the coast of Belgium.
Wärtsilä enters Belgian market with 25 MW energy storage system to balance the grid
01-12-2021 | 14:00:00
The technology group Wärtsilä will supply a 25-megawatt (MW) / 100-megawatt hour (MWh) energy storage system under an extended equipment delivery and a long-term service agreement in Belgium.
[Vacancy] Outbrain is looking for an Office Manager - Part time- (25h)
24-11-2021 | 13:20:00
Outbrain is directly looking for an Office Manager - Part time- (25h)
[Vacancy] Outbrain is looking for a Procurement Manager
24-11-2021 | 13:00:00
Outbrain is directly looking for a Procurement Manager
[Vacancy] Outbrain is looking for an Industry Director, Automotive & Technology
24-11-2021 | 12:51:00
Outbrain is directly looking for an Industry Director, Automotive & Technology
[Marketing Week] Bob Koigi: Marketing Report forays into Belgium as it seeks to grow European footprint
24-11-2021 | 10:39:00
As part of its expansion strategy, digital platform for marketers, advertisers, communication professionals and media, Marketing Report has announced that it is expanding to Belgium and is in the process of launching a website.
Marketing Report expands to Belgium
19-11-2021 | 15:03:00
Marketing Report is working on a number of international launches. The first expansion will be to Belgium.
TotalEnergies signs Renewable Power Purchase Agreement with Air Liquide in Belgium
27-07-2021 | 08:53:38
TotalEnergies, through Lampiris, its energy supply affiliate in Belgium, signed a Corporate Power Purchase Agreement with Air Liquide.
Intracto Group acquires digital agency Internet Architects
03-06-2021 | 14:16:00
Intracto Group’s acquisition of Internet Architects is in line with its vision to grow further as an integrated full-service agency that wants to be the partner for its clients, helping them excel in the domains of strategy, creation, content, marketing and technology.
Outbrain strengthens its Benelux sales team with new hire
01-04-2021 | 11:22:44
Outbrain, the world's recommendation platform for the open web, has announced the hire of Ugur Elbasan as Senior Sales Manager.
New advertising management agency Ads& data starts operations in April
16-03-2021 | 15:10:28
The previously announced national advertising management agency of Telenet/SBS, Mediahuis, Proximus Skynet and Pebble Media starts on 1 April under the telling name Ads & Data.
Intracto Group acquires Ghent based agency Marlon
25-02-2021 | 10:14:00
Intracto Group has acquired Ghent-based agency Marlon together with it’s over 30 digital experts. The agency is renowned in the field of design and development of apps, web shops and websites.
MeMo² launches Crossmedia Analytics Platform THX in Belgium
25-01-2021 | 16:01:02
MeMo² has launched the innovative Crossmedia Analytics Platform THX in Belgium. This, after a successful introduction on the Dutch market with 1300 measured campaigns in 2020.
Outbrain appoints Magdalena Flick as Managing Director of Benelux
13-11-2020 | 11:35:00
Outbrain, the world's discovery and native advertising platform on the open web, has announced the appointment of Magdalena Flick to Managing Director of Benelux.
SBS Belgium strengthens channel offering with premium British drama channel BBC First
21-10-2020 | 15:33:00
SBS will represent BBC First and manage advertising sales on the channel from November 1. This partnership will allow advertisers to connect with the BBC First audience in Belgium for the first time.
Cargill builds $21m House of Chocolate complex in Belgium to facilitate customer innovation in dynamic chocolate market
23-09-2020 | 11:53:00
In a move to facilitate better product development and enhance the customer collaboration experience, Cargill unveiled its plans for a “House of Chocolate” complex at its Mouscron, Belgium site.
Disney expands into Europe
16-09-2020 | 21:34:18
Disney+, the highly anticipated streaming service from The Walt Disney Company, has launched in Portugal, Norway, Denmark, Sweden, Finland, Iceland, Belgium and Luxembourg.
Karma adds to European retail network in Belgium
16-09-2020 | 17:20:00
Karma Automotive, the Southern California-based luxury electric vehicle manufacturer and the developer of advanced technologies in the automotive industry, announced it will welcome a new retailer in Belgium.
Belgian startup InviteDesk raises €500K to expand its event marketing software
10-09-2020 | 14:21:00
InviteDesk, developer of event marketing software, has increased its capital by more than €500 thousand. With InviteDesk, companies increase their return on investment (ROI) from event marketing.


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