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11-09-2020 18:52:00 | Door: Administrator | Hits: 64701 | Tags:

[Column] Henri Lessing: How to top your niche on YouTube with contextual targeting
02-04-2021 | 15:43:00
Digital marketing, just like fashion, evolves and changes faster than light speed. YouTube influencer marketing is also not stagnant:
[Column] Jeffrey Pater: The Exciting New Age of Creators
04-03-2021 | 10:33:00
In the last few years, the YouTube algorithm has gone through an enormous change. Viral content is no longer the go-to format for new creators.
[Column]Gregory Edelenbos: Seven misconceptions about creating branded content on YouTube
25-02-2021 | 09:25:00
Because of the global lockdown, online activity has skyrocketed. Marketing leaders predict that many more companies will invest in branded content in 2021.
[eMarketer] Influencer marketing in US
13-01-2021 | 13:36:00
Despite a number of US marketers slashing spending on influencer marketing due to the devastating effects of COVID-19, there has been a marked interest in working with influencers.
[Column] Jennifer Feaster: Why we believe live streaming is a gold mine for brands in 2021
08-01-2021 | 15:16:00
Live streaming brought China $6 Billion USD in sales within one day and while some companies are still not sure whether they should give it a try, others are increasing their revenue by millions in the blink of an eye.
[Column] Henri Lessing: Why we believe YouTube will become number one in music streaming
21-12-2020 | 11:06:00
YouTube has always been an integral part of the music business. However, the platform is taking the music-streaming war to the next level.
[Column] Jennifer Feaster: YouTube Content Game: Micro-Influencers vs Macro-Influencers
17-11-2020 | 15:47:00
Influencer marketing has proved to be a worthy investment for brands: in a recent Twitter survey, 49% of responders said they rely on influencer recommendations when making purchases.


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