PRCA appoints Richard Fernandez as Director of External and Public Affairs
Richard brings nearly 30 years of experience to the role, most recently leading on policy and public affairs for organisations working in health promotion. He will oversee a team of five.
Edelman Global Advisory acquires strategic communications agency Landmark Public Affairs
With this acquisition, EGA is expanding its international operations by combining its global vision with Landmark’s deep policy expertise and proven track record of delivering highly professional client advisory services, keeping EGA ahead of the demands of a fast-growing and ever-changing geopolitical environment.
Climate Communication Group launches with a focus on collaboration and education
The PRCA’s Misinformation in the Climate Crisis Strategy Group hit pause at the end of 2022 and has taken some time to reset. It has now relaunched as the Climate Communication Group.
Joe Public celebrates its 25th birthday by committing to the growth of young creative talent
To mark the occasion, the organisation – currently ranked the largest independent and locally owned communication group in our country – is making a commitment to the next generation of creative talent.
WPP acquires German healthcare specialist 3K Communication
Founded 25 years ago, 3K is known for its expertise in healthcare, biopharmaceuticals, and related sciences, working with some of the world’s most notable global pharmaceutical companies, consumer health brands, and local biotech start-ups.
A quarter of comms leaders refuse to embrace AI despite wave of interest, Tracker
The study follows a recent surge in interest in AI within PR practice. Despite this interest, the majority of communications leaders appear slow to grasp its potential with more than half of respondents admitting to never using the technology.
Hotwire Global Communications unveils new suite of data intelligence solutions
Through a suite of insight-led solutions Hotwire will help technology and innovation companies harness the power of data to optimize strategies, measure impact and enable business growth.
Joe Public retains top spot as South Africa’s number one agency at the 2022 Loeries
Joe Public is the top-ranked agency in South Africa for the fifth consecutive year as well as the second Overall Agency of the Year in Africa and the Middle East (AME) in the 2022 Loeries Official Rankings.
WPP set to unveil Guangzhou Campus
WPP, the creative transformation company, will this month officially open its new Guangzhou Campus – a creative hub that brings together over 500 people across multiple WPP agencies.
[Marketing Week] Bob Koigi: Industry leverages ChatGPT to boost offerings
Now, adtech companies and marketers are embracing the trailblazing innovation for varied reasons from gaining market intelligence, improving persona narratives to generating persona-driven ad content, email campaigns, and landing page copy among other uses.
Lifescience communications agencies CG Life and MC Services form US-EU strategic partnership
The two companies have created an integrated service platform for biotech and pharmaceutical companies to extend their reach and access more easily to capital, talent, and business audiences on both sides of the Atlantic. Both firms will remain fully and legally independent.
WPP invests in new Atlanta Campus
WPP will create a world-class workspace for its people in Atlanta’s historic Old Fourth Ward neighborhood with the development of a new Campus.
UK PR firm Redhill joins PRCA as new member
The Public Relations and Communications Association (PRCA) has announced full-service PR and communications firm Redhill UK as its latest corporate member.
PR leaders predict increased profitability in face of global challenges
PR leaders, directors, and agency owners who took part in the survey indicated a growing demand from clients for a range of services beyond traditional PR, with a score of 6.5, up from 6.1 in 2021.
Havas Group acquires Australian health communications agency Bastion Brands
Bastion Brands will integrate into Havas Health & You (HH&Y), the world’s largest global health network.
Joe Public launches Cell C’s summer campaign, Spin Your World
Brand and Communications Group, Joe Public, recently launched Cell C’s latest summer campaign, “Spin Your World”, just in time for the summer holiday excitement.
Orange PR joins PRCA as new member
The Public Relations and Communications Association (PRCA) has announced communications agency Orange PR as its latest corporate member.
Lee Peck Media joins PRCA as new member
The Public Relations and Communications Association (PRCA) has announced independent PR-led communications agency Lee Peck Media as its latest corporate member.
WPP announces its first Campus in Brazil
The WPP Campus in São Paulo is designed to meet the evolving needs of hybrid working and will enable greater innovation, creativity and collaboration between agencies, clients and partners.
PRCA launches Bosnia and Herzegovina branch
The branch follows significant membership expansion on the continent and is the latest stage in the PRCA’s global development, building on its position as the largest PR association in the world.
FM Schmidt appointed President of WPP in Germany
In leading WPP’s third largest market, FM will be instrumental in shaping the company’s business in Germany, supporting agency leadership teams and promoting a strong WPP culture
PRCA partners with JournoLink to assist small agencies deliver cost effective media relations
The Public Relations and Communications Association (PRCA) has partnered with JournoLink to help small agencies and freelancers deliver cost-effective media relations.
WE Communications acquires social impact agency Hopscotch Consulting
This acquisition further accelerates WE’s capabilities in advising brands to take bold action on social and economic issues and matters of brand reputation and responsible governance.
[Marketing Week] Bob Koigi: The implications of tightening ad budgets to the industry
Close to 30% of major advertisers say they’re cutting their ad budgets into next year with 74% said the economic downturn is influencing their 2023 budget decisions.
WPP debuts its new Toronto Campus
WPP has announced the opening of its new Toronto Campus, a creative hub bringing together 2,000 people across multiple WPP agencies.
WPP acquires remaining stake in MediaCom Communications India
The initial agreement between WPP and Mr Sam Balsara and his family dated back to 2008. It contributed to the rapid growth that MediaCom experienced in India, making it today one of India’s most respected agencies.
Worldcom PR Group targets brands with new crisis preparedness and protection service
Salus is designed to help organisations protect high value human, physical, intellectual or brand assets. The service has two phases, Prepare and Protect.
WPP appoints Juan Pedro Moreno as President of its Spanish business
WPP has announced that Juan Pedro Moreno has been appointed President of WPP’s business in Spain.
PRCA launches Australia network
The group launch follows significant membership growth in the region and is the latest initiative aimed at providing events, information, support, and advice to practising PR and communications professionals in Australia.
Nestlé appoints Lisa Gibby as Chief Communications Officer
In her role, Lisa Gibby will oversee the company’s Corporate Communications function, including media relations, public affairs, corporate digital and content and employee engagement.
WPP acquires communications agency JeffreyGroup
WPP has announced the acquisition of JeffreyGroup, an independent corporate communications, public affairs, and marketing consulting firms in Latin America.
Hill+Knowlton Strategies appoints Brenna Terry as global chair of healthcare
Terry will report to global chairman and CEO, AnnaMaria DeSalva, and will join Hill+Knowlton’s Global Leadership Council.
Publicis Groupe reinforces global teams with leadership appointments
Following the renewal of Arthur Sadoun’s mandate as Chairman and CEO of Publicis Groupe, and the nomination of a new management body, the Directoire+, Publicis Groupe has announced the additional leadership appointments to further reinforce its global teams.
Karen Blackett OBE appointed President of WPP UK
The move recognizes the importance of the UK as WPP’s home market and its second largest worldwide after the United States, and the ongoing simplification and integration of the company’s operations.
Dentsu Group plans shift to a globally integrated leadership structure to accelerate growth
Dentsu Group Inc. has announced its transition to a new globally integrated leadership structure designed to accelerate its business transformation and promote operational excellence.
Moore Media International PR joins global marketing and communications agency Allison+Partners
The addition of CMM augments Allison+Partners’ deep corporate communications, executive positioning, thought leadership and business-to-business communications capabilities with DE&I communications, Pan-African media relations, reputation management, crisis communications, content marketing and CSR.
[Interview] Johan Vandepoel: ACC focuses on talent and sustainability
Johan Vandepoel has been the CEO of ACC Belgium (Association of Communication Companies) for 10 years. It is a Belgian trade association where all creative agencies come together: advertising agencies, branding & design, content, digital, event, team building PR & influencer agencies.
Hill+Knowlton Strategies appoints Randa Stephan as Global Chief Marketing and Communications Officer
Stephan will be responsible for the firm’s global corporate brand, marketing, and internal and external communications across the H+K network, spanning 73 offices in 41 countries worldwide.
The Worldcom Public Relations Group installs 2022-23 global board and regional committees
The Worldcom Public Relations Group, the global partnership of public relations firms, formally installed its 2022-23 group board and regional committees for 2022-2023 during its annual global meeting in London.
[Vacancy] Global is looking for a Publicity/PR Manager - LBC & Global Player
Global is directly looking for a Publicity/PR Manager - LBC & Global Player at Leicester Square, London
Havas Group re-establishes in Vietnam with new leadership
In a move to further strengthen its Together strategy to accelerate integration and provide a seamless, agile service for clients, Havas Group has re-established its fully owned village operations in Vietnam, with Alexandre Sompheng taking the helm as Group CEO.
Edelman launches global financial communications boutique
The global launch brings together under one brand Edelman’s Financial Communications and Financial Services teams, combining specialized industry knowledge with global scale and localized expertise.
[Vacancy] Global is looking for a Network Producer, Heart
Global is directly looking for a Network Producer, Heart at Leicester Square - London
WPP creates Design Bridge and Partners
Launching in January 2023, the new company will enable clients to leverage a full range of industry-leading design expertise, driving growth and transformation through consumer, business, lifestyle and experience design.
Hearst UK appoints Alison Forth Director of PR and Communications
Premium content and experience business, Hearst UK, has announced the appointment of Alison Forth as Director of PR and Communications.
WPP to acquire marketing technology agency Bower House Digital
WPP has announced it has agreed to acquire the business of Bower House Digital, a marketing technology services agency located in Australia.
WPP partners with Ukrainian Government to support economic recovery
WPP and the Ukrainian Government today announced a partnership to attract investment into Ukraine and help rebuild its economy.
Publicis Groupe France appoints Chief Metaverse Officer
The appointment of Leon builds on the expansive set of existing capabilities, skillsets and talent that currently resides within Publicis Groupe.
WPP appoints Michael Houston as President of its US business
In this new role, which aligns with WPP’s country leadership structure in other major markets, Michael will represent the company in its largest market worldwide. WPP employs approximately 20,000 people in the US, where it has annual revenues of around $6 billion.
PR salaries go up to help employees meet rising cost of living, PRCA Confidence Tracker
More than two-thirds (67%) of PR agencies around the world are increasing salaries to help staff meet the rising cost of living, according to the latest PRCA ICCO Confidence Tracker research.
[eMarketer] The US ad and PR industries lost 2,400 jobs in May, and more could be on the way
Ad agency employment is still at a high, but last month’s downturn comes as the industry faces an uncertain economic outlook and adtech issues.
Pinpoint Global appoints Tracy Zwilling as director of marketing
Pinpoint Global has appointed Ms. Tracy Zwilling to their team as Director of Marketing. In this role, Tracy will be responsible for leading all marketing initiatives, communications and public relations for Pinpoint Global.
WPP appoints LJ Louis as Global Chief Talent and Inclusion Officer
LJ will be responsible for growing and enhancing WPP’s DEI, Talent Management, Talent Development and Talent Acquisition strategies across the organization.
PRCA and Misstake announce new partnership for training in Spanish
The Public Relations and Communications Association (PRCA) has partnered with Misstake Creativity School to provide training in Spanish to PRCA members in not just in Latin America, but across the world.
Scott Hagedorn joins Publicis Groupe as Global Chief Solutions Architect
In this newly-created global role, Hagedorn will design agile, go-to-market solutions that address complex marketplace challenges – bringing together the Groupe’s unrivaled capabilities in data, creativity, media and technology in new ways to accelerate growth for clients.
Fifteen WPP leaders recognized for championing inclusion and diversity in the workplace
Fifteen leaders from across WPP have been named in the global Empower Role Model Lists 2022 breaking down barriers and driving inclusion for people of colour in business.
WPP and Epic Games to accelerate innovation for clients in the metaverse
WPP and Epic Games, the interactive entertainment company and developer of Fortnite and Unreal Engine, have announced a new partnership to help WPP agencies deliver a new era of digital experiences for brands in the metaverse.
WPP appoints Kyoko Matsushita as CEO in Japan
In this new role, Kyoko will be responsible for WPP’s business in Japan, strengthening its collective capabilities and bringing together people and resources on behalf of clients.
Tilton Consultancy and BF media join PRCA as corporate members
The Public Relations and Communications Association (PRCA) has announced Tilton Consultancy and broadcast PR agency, BF media as corporate members.
Property House Marketing appoints Lisa Flounders as Managing Director
Property House Marketing (PHM) has announced the appointment of Lisa Flounders as Managing Director with its founder Nikki Ackerley taking on the role of Chairman.
Mediatic expands with Tamara Doves and Marie Wessels
Tamara Doves and Marie Wessels have joined Mediatic. This expansion fits within the growth ambition of the Amsterdam-based full-service content marketing agency.
WPP publishes UK Gender Pay Gap Report for 2021
In addition to statutory Gender Pay Gap reporting, WPP publishes the consolidated data for all eligible WPP companies in the UK.
PRCA and Releasd ignite new partnership for 2022
The Public Relations and Communications Association (PRCA) has partnered with Releasd to give PRCA members exclusive discounted access to Released - a world leading platform that showcases the value and scope of all PR activity.
PRCA and ICCO launch Ukraine Communications Support Network
The Ukraine Communications Support Network (UCSN) is Co-Chaired by Ukrainian communications leader Nataliya Popovych and former ICCO President and PRCA Chair, David Gallagher.
[Marketing Week] Bob Koigi: Brands, agencies react to Russia-Ukraine conflict
As the protracted conflict pitting Russia against Ukraine escalates, brands, marketers, communicators and advertisers are demonstrating different reactions from withdrawal of services, cancellation of operations to running campaigns in solidarity with the Ukrainian people while calling for an end to the war.
Human Rights Campaign launches public awareness campaign for Equality Act with support from WPP
WPP’s VMLY&R, BCW, Wavemaker and Hogarth come together in support of crucial civil rights legislation for LGBTQ+ people
PRCA welcomes wtv. as corporate member
The Public Relations and Communications Association (PRCA) has announced global hybrid and virtual event company wtv. as its latest corporate member.
Rob Colmer and Claire Williamson to lead 2022 PRCA PR and Communications Council
The Public Relations and Communications Association (PRCA)has announced that that Rob Colmer (Chair) and Claire Williamson (Vice Chair) will lead the PR and Communications Council in 2022.
PRCA launches study to explore what’s next in Digital PR
The Public Relations and Communications Association (PRCA) has launched its ninth annual 2022 Digital PR Report examining the growth of digital PR and communications across all sectors.
[Marketing Week] Bob Koigi: Emerging advertising threats
Depreciation of third-party cookies/IDs, across-media addressability constraints and innovations are impacting advertising measurement, bots and fake users are emerging as the newest and greatest threats to the advertising industry.
Patricia Ithau appointed CEO of WPP Scangroup
Patricia is passionate about creating opportunities that improve people’s lives and is currently Regional Director at the Stanford Institute for Innovation in Development Economies – Seed, a Stanford Graduate School of Business initiative that builds a network of globally-engaged leaders from Silicon Valley to sub-Saharan Africa.
Kite Hill PR named PR agency of record for PROTEUS
Kite Hill’s PR approach for PROTEUS™ includes earned media and mission-driven strategies, which will aim to garner a pipeline of partner deals and technology advancements.
Belgian PR agency Evoke expands expertise with new recruitments
The team of the Brussels communication specialist in tech, transport and logistics is now nine heads strong, more than doubling in one year, definitively cementing its place in the Belgian PR landscape.
WPP appoints Rose Herceg as President in Australia and New Zealand
In her new role, which aligns with the country leadership structure in other major markets, Rose will lead WPP’s business in Australia and New Zealand, supporting agency CEOs.
Publicis Groupe appoints Jane Lin-Baden to its Management Committee
Jane first joined Publicis Groupe three years ago, and serves as Managing Partner, Asia-Pacific and Chief Executive Officer, Publicis Groupe North Asia, based in Shanghai.
Havas Group acquires French MedEd specialist Raison de Santé
Havas Group has announced the acquisition of Raison de Santé, a Paris-based agency that specializes in medical education that has supported numerous health companies since its conception in 2008.
[Marketing Week] Bob Koigi: Gen Z and Millennial social media users power global social commerce industry
This growth is predicted to be driven primarily by Gen Z and Millennial social media users, accounting for 62% of global social commerce spend by 2025.
UK companies revise marketing budgets up but Omicron slows growth
UK companies revised their total marketing budgets up in the fourth quarter of 2021, marking a third successive quarter of expansion, reveals the IPA Bellwether Report.
Havas Group grows footprint in Spain and Portugal with acquisition of PR agency Tinkle
Tinkle will continue to operate its business in Spain and Portugal under the leadership of Javier Curtichs and his management team. T
smart Europe picks Dept, Ketchum and Kolle Rebbe to be communication partners
After nine months of an intense selection process, smart Europe has chosen Dept, Ketchum and Kolle Rebbe, part of Accenture Interactive, as partners in their new communications team.
Average UK PR agency spends £11K on pitching every year, research
A new study of senior agency professionals has found that the average agency undertakes 27 pitches to win new contracts every year, with 62 hours spent on average per pitch.
[Marketing Week] Bob Koigi: How pandemic will impact ad spend in 2022
The global pandemic continues to impact ad spend and strategies on social media platforms among marketers and this will be more pronounced in 2022. This, combined with today’s consumers who uses an average of eight social media platforms is informing a multi-platform approach among advertisers and brands for long-term success.
Publicis Groupe acquires European independent software engineering company Tremend
Publicis Groupe has acquired Tremend, one of the fastest-growing and largest independent software engineering companies in Central and Eastern Europe.
Symphony Technology Group acquires Kantar Reputation Intelligence, PRgloo and Onclusive to form a new global partner for PR and Communications
Together the three businesses merge to create a new global media monitoring, measurement, and workflow management partner for PR and communications.
[Marketing Week] Bob Koigi: Video content streaming experiences: Customer is king
Video streaming experience has become unwieldy, unfriendly, and expensive for a bulk of consumers with three out of every five subscribers to multiple streaming services expressing frustration with their viewing experiences.
Force4 Technology Communications launches B2B tech PR and Marketing Communications agency
Force4 Technology Communications, LLC has announced its launch as a trusted and innovative provider of public relations and marketing communications services for B2B high tech companies.
PRCA research reveals impact of ‘Plan B’ Covid measures on PR industry
Half (50%) of public relations bosses and in-house leaders expect the Government’s latest Plan B measures to have little or no impact on business prospects, according to a PRCA ‘Plan B’ Pulse Check study.
Consumer marketing firm HUNTER: London joins PRCA as largest corporate member
The Public Relations and Communications Association (PRCA) has announced consumer marketing firm HUNTER: London as its latest corporate member.
Essence names Maureen Morrison SVP of Global Marketing and Communications
In her role, she will oversee the agency’s marketing, communications, content and editorial products across its 23 offices in 14 countries.
[Vacancy] Ace is looking for a Communication & Business Associate
Ace is directly looking for a Communication & Business Associate
[Vacancy] Ace is looking for a People Business Partner Lead
Ace is directly looking for a People Business Partner Lead
Hotwire launches tech training for marketing and communication professionals
Hotwire, the global technology communications consultancy part of Enero Group, has launched Hotwire Into Tech—an on-demand course for mid-to-senior marketing and communications professionals interested in transitioning to a job in technology.
Hill+Knowlton appoints Grant Toups as first global Chief Technology Officer
Toups will advance H+K’s end-to-end technology and intelligence strategy, building the firm’s ecosystem of technology-based offerings and improving the use of data science and analytics to drive client success and employee growth and experience.
Publicis launches ‘work your world’ on Marcel as part of its commitment to future of work
Publicis Groupe has announced ‘Work Your World’, a global employee-first experience unique to Marcel, which combines flexibility, opportunity and growth for all talent.
Joydeep Dey hired as global chief strategy officer on WPP’s Ford team
VMLY&R has announced that Joydeep Dey will join the agency as global chief strategy officer on WPP’s Ford account, which spans marketing communications, experiences, technology, and commerce.
Volkswagen announces reorganization of brand and group communications line up
Germany automotive manufacturer Volkswagen has announced that the structural separation of Brand and Group Communications that was initiated in July 2020 at the Wolfsburg site has been completed
WPP’s global communications network Grey announces new global creative leadership and studio structure
Michael Houston, Worldwide CEO of Grey, has announced that John Patroulis has been promoted to Global Creative Chairman & President, Creative Business, and Javier Campopiano has been promoted to Worldwide Chief Creative Officer of Grey.
Havas Group launches immersive Dare! Live event programme to the public
Following a successful October 19th premiere to employees across the world, global communications company Havas Group has now publicly announced its innovative new event series, Dare! Live, to the public.
PRCA relaunches Business Development Group
The Public Relations and Communications Association (PRCA) has relaunched its Business Development (BD) Group, with 3 Monkeys Zeno’s Rebecca Wagstaffe and Richmond & Towers’ Anouska Leon to co-chair the Group.
Finsbury Glover Hering and SVC complete merger, creating global strategic communications company
The firm brings together over 1,000 communications professionals, operating from 25 offices in Asia, Europe, the Middle East and the United States, including its global headquarters in New York.
WPP acquires UK tech company Cloud Commerce Group
WPP has announced that it has acquired Cloud Commerce Group (CCG), a UK-based technology company that helps brands to market, sell and deliver their products across ecommerce platforms and marketplaces globally, such as Amazon, eBay, Etsy and Wayfair.
[Marketing Week] Bob Koigi: Betting on emerging technologies to boost communication campaigns
With a growing number of clients keen on tracking ROI on their communication campaigns, communication and PR companies are embracing emerging technologies including artificial Intelligence and cloud computing to deliver that value.
WPP opens its new Prague Campus
WPP has opened its new Campus in Prague, restoring an iconic First Republic palace to its former glory as one of the most modern workspaces in Central Europe.
Strategic consulting firms as most critical PR skill, ICCO World PR Report
The specific areas of focus for talent development come on the back of 52% of those surveyed, saying that ‘retaining PR and Communications talent’ was the biggest challenge for their business going forward.
Hollywood star Milla Jovovich picked as the face of Johnnie Walker in new campaign by Dept
The campaign, the second of “The Walkers” ad concept which launched earlier this year starring Adrien Brody, is going live in fourteen countries across Eastern Europe on TV, digital, social and out-of-home.
Muck Rack database reveals how many listeners every active podcast has
This latest addition to the leading Public Relations Management (PRM) software builds on Muck Rack’s initial podcaster database launch and brings even more value to the thousands of organizations around the world that rely on Muck Rack’s all-in-one solution.
Omnicom PR Group appoints Kiersten Zweibaum as Global Chief Growth and Marketing Officer
Omnicom Public Relations Group, OPRG, a division of Omnicom Group's Communications Consultancy Network, has announced the appointment of Kiersten Zweibaum as Global Chief Growth and Marketing Officer.
Dentsu International appoints Rohan Philips President of global product for all media agencies
Based out of Singapore, Philips takes on the responsibility of developing the 2025 product strategy and roadmap for dentsu clients worldwide, with imminent rollouts through its network of global media agencies: Carat, iProspect and dentsu X.
Magnus Djaba appointed Chief Client Officer of Publicis Groupe
Publicis Groupe has announced the promotion of Magnus Djaba to the role of Chief Client Officer.
[Marketing Week] Bob Koigi: Reinventing advertising offerings
With corporate and brands committing more resources to advertising as the world gradually adapts to new normal post pandemic, advertising agencies are coming up with innovative offerings and getting into strategic partnerships to tap into the new ad opportunities.
Parpia Global Management acquires The Summit Group Communications
The Summit Group (TSG) Communications, Inc., a full-service marketing, communications and advertising agency focused on growing businesses, has announced it has been acquired by Parpia Global Management.
Edelman launches financial and capital markets communications boutique agency in Canada
Edelman has launched Edelman Smithfield in Canada, a dedicated financial and capital markets communications boutique agency within the larger firm.
VICE Media Group names Kyle Pleva as Vice President of Communications
VICE Media Group, the global multi-platform media company, has announced the appointment of Kyle Pleva as the new Vice President of Corporate Communications for the US.
Red Havas expands into Germany, Spain, China, Italy and France
Red Havas, the global micro-network of Merged Media agencies, has announced the addition of Red Havas Spain, Germany, China, Italy and France.
[Marketing Week] Bob Koigi: European advertisers put on notice for using tracking ads
A coalition in the European Parliament recently sent a letter to the corporate leaders of the largest European advertisers to call on them to stop using tracking ads.
Global PR industry poised for return of international travel, study
Almost half (44%) of PR professionals around the world plan to resume international business travel in the next six months, according to new research published by the Public Relations and Communications Association (PRCA) and the International Communications Consultancy Organisation (ICCO).
Havas Media Group names Courtney Cherry Managing Director of Global Communications
Reporting to HMG’s Chief Global Growth Officer, Erin Flaxman, Cherry is responsible for developing and implementing a growth-driven global marketing and communications strategy for the agency.
Havas Group acquires Italian cloud services agency Nohup
This partnership, led by Manfredi Calabrò who runs Havas CX Italy and is CEO of Havas Milan, marks a further step in the expansion of Havas Group’s expertise in customer experience and will be very beneficial to the whole European market.
WPP promotes GroupM’s Jennifer Remling to Global Chief People Officer
Jennifer will be responsible for all aspects of WPP’s people strategy and its critical role in the company’s continued transformation. She will oversee global rewards, talent management and acquisition, diversity, equity and inclusion, leadership development and learning on behalf of the company’s more than 100,000 people around the world.
Finsbury Glover Hering and Sard Verbinnen & Co to merge, creating global strategic communications outfit
The new firm will help clients achieve their missions and realise their business goals, with approximately 1,000 professionals operating from 25 offices in Asia, Europe, the Middle East and the United States, including its global headquarters in New York.
Publicis Groupe appoints Laurent Thevenet as Head of Creative Technology for APAC & MEA regions
Publicis Groupe has continued to build its regional creative team with three key hires: Laurent Thevenet is joining as Head of Creative Technology for Asia Pacific, Middle East and Africa (APAC & MEA), based in Singapore.
Redwood Climate Communications Launches to offer PR expertise in ESG and clean energy
Redwood Climate Communications has launched to bring a uniquely impact-focused approach to public relations for climate tech startups, companies, and corporate initiatives.
WPP announces first successful applications to its Racial Equity Programme
WPP has announced the nine bold, audacious and creative new projects that have been chosen to help advance racial justice across the world as part of its Racial Equity Programme.
Publicis Groupe to repurchase 2.5 million shares to cover employee long term incentive plans
The purpose of this program is to meet the obligations arising from the existing free share long term incentive plans for the benefit of its employees that will be delivered in 2022, 2023, 2024 and 2025.
[Marketing Week] Bob Koigi: Social media giants redefine future of content, e-commerce
Global social media powerhouses continue to evolve by tapping into opportunities that the tech space presents and are moving from being content platforms to digital commerce giants.
PRCA Climate Misinformation Strategy Group welcomes CMA's Green Code
The Code - which is particularly relevant to communications professionals - requires all environmental claims to be truthful, unambiguous, and transparent. It also compels organisations to include all relevant information relating to a claim.
PRCA launches new Global Advisory Board to turbocharge international growth
The Public Relations and Communications Association (PRCA) has revealed details of its Global Advisory Board – a new body designed to expand the Association’s international operations, and build on its position as the world’s largest professional body for PR professionals.
First global standards to ensure responsible marketing of alcohol by social media influencers launched
The world’s leading beer, wine, and spirits producers and global advertising, public relations, and influencer agencies have joined forces to establish common standards to prevent influencer marketing reaching minors.
Ogilvy names Ben Messiaen as chief client officer for EMEA
From Belgium, Messiaen started at Ogilvy Brussels and then Ogilvy Paris where he has worked for the last 15 years.
WPP appoints new creative, data and regional leadership to its team supporting Ford
WPP has announced several senior executive appointments to strengthen further its leadership team servicing Ford Motor Company.
PRCA partners with ECI to confront global challenges in PR and business
The Public Relations and Communications Association (PRCA) Ethics Council and the Ethics and Compliance Initiative, ECI, have joined forces to launch a new research project to capture the global state of ethics and compliance in PR and communications.
Havas Group unveils sovereign technologies to tackle challenges of accelerated innovations
To meet the challenges raised by the acceleration of innovation and to inject meaning into the core of technological projects, Havas Group has launched Havas Sovereign Technologies.
[Marketing Week] Bob Koigi: Activating innovative ad solutions to grow brands portfolio, expand customer base
As brands look to new and innovative ways of expanding their portfolio, expand to new markets and grow their customer base, they are embracing innovative advertising models and solutions with impressive results.
Hill+Knowlton Strategies appoints Laurie Rosenfield as Global Chief People Officer
Hill+Knowlton Strategies, a global public relations firms, has announced the appointment of Laurie Rosenfield as its global chief people officer, effective September 13, 2021.
WPP acquires AI technology company Satalia
Satalia is a global leader in enterprise AI and one of the UK’s fastest-growing tech companies, whose clients include BT, DFS, DS Smith, PwC, Gigaclear, Tesco and Unilever.
PRCA announces Global Qualifications Board
The Public Relations and Communications Association (PRCA) has revealed a new global Qualifications Board to oversee the strategy and development of its qualifications programme.
Digital entertainment communications agency The Story Mob joins PRCA
Founded by Nicola Piggott and Anna Rozwandowicz in Los Angeles, The Story Mob has enjoyed rapid growth having opened a London office in November, 2020.
The Worldcom Public Relations Group installs new global board and regional committees
The Worldcom Public Relations Group, the global partnership of public relations firms, formally installed its group board and regional committees for 2021-2022.
PRCA and CIPR launch campaign calling on PR professionals to take positive action on mental health
Launched ahead of Global Listening Day, the pan-industry 'Heard Mentality' campaign urges leaders to hear the concerns of colleagues and encourages team leaders to hold constructive talks with their team members or peers on mental health.
Hearst UK partners with Creative Access on PR & Comms Mentoring Scheme for under-represented groups
The mentoring scheme aims to reach a broad range of mentees, whether that’s individuals at entry-level or those seeking to progress their careers up to Director level.
The Black British Business Awards and Weber Shandwick unveil project to boost Black business representation in the media
Weber Shandwick will provide £100,000 in pro-bono communications services to five hand-picked Black-owned businesses, giving each business £20,000 worth of consultancy time to accelerate their reach and influence and take their business to the next level.
[Marketing Week] Bob Koigi: Global advertising agencies market rebounds from shocks to record growth
According to a report by Research and Markets, The global advertising agencies market is expected to grow from $317.63 billion in 2020 to $348.4 billion in 2021.
[Marketing Week] Bob Koigi: Brands tap new campaign strategies to grow client base
Brands are revising their campaign strategies and embracing innovative models as they seek to reach hitherto untapped markets and expand their portfolio.
Rise at Seven joins the PRCA
The Public Relations and Communications Association (PRCA) has welcomed search-first creative agency Rise at Seven as its latest member.
Publicis Groupe announces regional leadership appointments for Central and Eastern Europe
Publicis Groupe has announced regional leadership appointments for Central & Eastern Europe region. Tomas Lauko has been named Chief Executive Officer (CEO) for Central and Eastern Europe (CEE), reporting directly to Steve King, Chief Operating Officer, Publicis Groupe.
[Marketing Week] Bob Koigi: Tech revolutionizes ad impact measurement
Advertisers are increasingly turning to tech solutions to accurately measure the impact of their ads and maximize the effectiveness of each campaign while it is still in progress.
PRCA’s PR Council launches Social Impact Directory for comms professionals
A directory of 16 social enterprises and charities has been created to help communicators improve the social impact of their supply chains.
The Chartered Institute of Public Relations launches Tourism and Hospitality Network
Following the huge impact of the pandemic on the industry, the group aims to bring together PR professionals from across the tourism and hospitality sectors to discuss industry news and developments.
[Marketing Week] Bob Koigi: Global ad spending defies pandemic to record historic growth
As the global economy recovers from the devastating impacts of COVID-19, key sectors are bouncing back with numerous reports highlighting that while this will be a recovery year, there are signs that some sectors could record post pandemic growth rates.
Digital investment and demand for strategic services inspire global PR confidence, PRCA Confidence Tracker
Public relations professionals around the world are feeling increasingly confident about the future of their organisations, according to PRCA’s latest Global Confidence Tracker.
Ogilvy PR appoints Matt Buchanan as Global Head of Consumer PR
In this new role for the agency, Buchanan will report to Ogilvy PR’s Global CEO Julianna Richter and will lead consumer brand communications globally
Over 50 new PR agencies founded in UK during COVID-19, report
The COVID-19 PR Agency Startup report explores why such a large number of agencies have been started in such a relatively short period of time.
[Marketing Week] Bob Koigi: Marketers envision career opportunities fit for post-pandemic future
As COVID-19 continues to disrupt economies, alter the way we work and redefine lifestyles, employers companies and staff are adjusting their way of work as the pandemic alters the future of work.
Dentsu Group joins the World Business Council for Sustainable Development
Dentsu Group Inc. has announced the company and its group companies has joined nearly 200 forward-thinking companies as the newest member of the World Business Council for Sustainable Development (WBCSD).
WPP targets 10,000 UK staff with Mental Health Allies programme to reduce stigma
The Mental Health Allies programme will be available to all 10,000 UK staff and aims to reduce the stigma around mental health by encouraging open conversations.
The Campaign House joins PRCA
The Public Relations and Communications Association (PRCA) has welcomed The Campaign House as its latest corporate member.
[Marketing Week] Bob Koigi: Advancing partnerships across content, advertising and marketing
With increased competition in the media, marketing, PR and advertising space and evolving consumer demands, agencies and corporates are looking at new and innovative ways to stay afloat while looking at ways of meeting market needs with partnerships becoming an all too common strategy.
Jens Monsees steps down as CEO of WPP AUNZ
WPP plc has announced that Jens Monsees has decided to step down as Chief Executive Officer of WPP AUNZ Limited as it transitions from a public company to a fully integrated business within WPP.
[Marketing Week] Bob Koigi: Content is king
As marketers, advertisers and media companies look at innovative ways of packaging and disseminating content to a critical mass, they are exploring and embracing technologies and partnership to drive that agenda with impressive results.
Curzon PR joins PRCA
The Public Relations and Communications Association (PRCA) has announced global consultancy, Curzon PR, as its latest member.
VICE Media Group Names Van Scott as Vice President of US Corporate Communications
Scott, who joins from ABC News, will be responsible for leading VICE Media Group’s US communications strategy across the organization’s entire portfolio.
[Marketing Week] Bob Koigi: Tapping technology to bolster efficiency
The role of technology across various industries from media, advertising and marketing remains pivotal as companies increasingly invest in digital campaigns, online solutions and partnerships.
Starcom Australia wins Tourism Tasmania media account
Starcom Australia has been appointed by Tourism Tasmania to manage its media account, encompassing strategy, planning, buying and digital media.
WPP launches global data company Choreograph
WPP has announced Choreograph, a new global data company, to help clients realize the value of their first-party data, consult on and implement their data and technology strategies.
[Marketing week] Bob Koigi: Strengthening footprints through mergers and acquisitions
As companies seek to grow their footprint and expand their services, they are tapping into mergers and acquisition even as they position themselves to be competitive.
Clarity PR appoints Amy Grimshaw as Associate Director
Clarity, a global integrated communications agency recently commended by PRWeek as both Best International Agency, and winner of Specialist Consultancy of the Year, has announced a senior appointment in the London office.
WPP taps media in its net zero commitment
On Earth Day, WPP has announced a new commitment to reach net zero carbon emissions in its operations by 2025 and across its entire supply chain by 2030.
PRCA unveils Creative Marketing Committee
The new Committee will work closely alongside Co-Chairs Paul Williamson and Kat Jackson to provide best practice and cutting-edge insights on how marketers can navigate the constantly shifting marketing landscape.
Digital PR thriving during pandemic, PRCA report
The growth of digital PR and communications continued unabated in 2020 according to a new report published by the Public Relations and Communications Association (PRCA).
RNN Communications joins PRCA
The Public Relations and Communications Association (PRCA) has welcomed integrated PR Agency RNN Communications as its latest corporate member.
PRCA unveils fintech group to address challenging communications space
The Public Relations and Communications Association (PRCA) has appointed Edelman’s fintech and crypto expert, Martyna Borys CMPRCA, as the Chair of its new Financial Services & Fintech Group.
Forrester Research Inc. names WPP as a leader among commerce services providers
The Forrester Wave™: Commerce Services, Q1 2021 evaluation ranks the 14 most significant commerce providers as Leaders, Strong Performers, Contenders or Challengers against their current offering, strategy and market presence.
PRCA welcomes BHM Qomms as latest member
The Public Relations and Communications Association (PRCA) has announced BHM Qomms – BlackHouse Media’s (BHM) UK operation – as its latest corporate member.
Havas Group awarded ISO certification for commitment to reduce environmental footprint
Havas Group has obtained ISO 14001 certification for 32 of its entities based in France.
Publicis Groupe appoints Amrita Randhawa as South East Asia CEO
With this new role, Publicis Groupe will bring all markets including Singapore, Indonesia, Malaysia, Philippines, Vietnam and Thailand under one leadership.
WPP records £3 billion pretax loss on ravages of the pandemic
Global advertising behemoth WPP has recorded a £2.79 billion, approximately €3.25 billion, pretax loss for the year to December 2020 as the global effects of COVID-19 continues to be felt across sectors.
[eMarketer] Ad agencies grapple with pandemic-induced job losses
January was one of the worst months in recent years for ad agencies having seen 4800 job cuts, leaving the industry with 186,000 jobs. This marked the agencies’ worst point since 2014.
WPP appoints Dave Rolfe as Global Head of Production
WPP has announced the appointment of Dave Rolfe to the new role of Global Head of Production, WPP and Hogarth.
dentsu partners with Malaria No More UK to launch Draw the Line Against Malaria campaign
The star-studded creative campaign invites youth from across Africa and the globe to join the movement to end the world’s oldest deadliest disease.
[Startup Interview] Aaron Mirck, Co-Founder, Presscloud, Netherlands
Dutch startup Presscloud allows companies to handle public relations without the need for an agency by training users on the ABCs of PR and connecting them to a database of journalists and an online newsroom.
Havas Group acquires majority stake in Singapore-based creative agency BLKJ
Havas Group has announced the acquisition of a majority stake in Singapore-based creative agency BLKJ. The agency will join forces with the Havas Creative network and will strengthen the Group’s creative operations in South East Asia.
Havas Group acquires Israeli advertising agency Inbar Merhav G
Havas Group has announced the acquisition of full service independent agency, Inbar Merhav G, as part of the Group’s strategic plans in Israel. The agency will rebrand to Havas Inbar Merhav G Ltd.
WPP and TikTok announce global agency partnership
WPP and TikTok, a global destination for short-form mobile video, have announced an innovative global partnership to enable WPP agencies and clients to tap into the culture-shaping impact and reach of the platform.
VMLY&R recognized for inclusive equal employment opportunity policies
Global marketing and communications agency VMLY&R has received a score of 100 on the Human Rights Campaign’s Corporate Equality Index, the foremost benchmarking survey and report measuring corporate policies and practices related to LGBTQ workplace equality.
WPP named in Bloomberg Gender-Equality Index for third year in a row
WPP has been named in the 2021 Bloomberg Gender-Equality Index (GEI) for the third consecutive year. The Index recognizes companies committed to advancing gender equality in the workplace through policy development, representation and transparency.
Publicis Groupe appoints Anna Chitty as CEO of Starcom China
Publicis Groupe has announced the appointment of Anna Chitty as Chief Executive Officer of Starcom China.
Digital marketing agency EWM. SA opens Parisian subsidiary, EWM France
EWM. SA, a Geneva web development and digital marketing agency announces the creation of its Paris branch, EWM France, in a joint venture with the OLCM holding company.
James Kinney appointed Ogilvy global chief diversity, equity and inclusion officer
Ogilvy has announced that James Nicholas Kinney has been appointed global chief diversity, equity and inclusion officer and chief people officer for North America.
WPP appoints Rob Reilly as Global Chief Creative Officer
Rob, who is currently Global Creative Chairman of McCann Worldgroup, will join WPP in May, reporting to CEO Mark Read.
Melissa Cannon appointed Public Relations and Communications Association International Director
The Public Relations and Communications Association (PRCA) has appointed Melissa Cannon MPRCA as PRCA International Director.
IABC joins The Global Alliance for Public Relations and Communication Management
The International Association of Business Communicators (IABC) today announced it has joined the Global Alliance for Public Relations and Communication Management.
B2B data management platform BlueVenn selects MWWPR to lead communications
MWWPR, independent public relations agency, announced it has been selected by leading customer data platform, BlueVenn, for communications and PR programming.
Nielsen names Jamie Moldafsky as chief marketing and communications officer
Nielsen Holdings plc has announced that Jamie Moldafsky, a three-decade marketing veteran, will join as Chief Marketing and Communications Officer, effective immediately.
WPP submits proposal to acquire remaining shares in WPP AUNZ
WPP has submitted a proposal to the Board of WPP AUNZ Limited to pursue an acquisition of the remaining shares in WPP AUNZ.
iVoice Communications expands its operations in Latin America and Spain
Global media and public relations agency, iVoice Communications, is expanding its operations to further help customers penetrate the Hispanic Market in the United States, Latin America, and Spain.
WPP merges AKQA and Grey to create AKQA Group
WPP’s AKQA and Grey are uniting to form a new network model, AKQA Group.
Initiative launched to bolster support for African brands
BCW Africa, Brand Leadership, Kantar and Geopoll have launched the #BuyAfricaBuildAfrica initiative to encourage local brands to adopt the #BuyAfricaBuildAfrica stamp of approval.
Havas establishes dedicated customer experience network
Havas Creative has launched Havas CX – a new, international network dedicated to delivering meaningful brand experiences across the entire customer journey.
E.ON appoints Publicis Groupe as media and performance partner across Europe
E.ON, the international energy company has appointed a Publicis Groupe Power of One solution led by Starcom as its Media partner across eight major European markets.
Canada fintech company Sensibill selects William Mills Agency for PR services
William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, has been selected by Sensibill for public relations services.
WPP appoints Tom Ilube CBE to the Board
WPP has appointed Tom Ilube CBE to its Board as an independent Non-Executive Director with immediate effect.
Dentsu Aegis Network rebrands to dentsu, consolidates international business
Global advertising and PR company Dentsu Group Inc. has announced that its international business Dentsu Aegis Network will now operate under the dentsu brand.
Eighteen WPP leaders recognized for championing gender diversity in the workplace
Eighteen leaders across WPP have been honoured in the HERoes Women Role Model Lists 2020 for championing women in business and driving change for gender diversity in the workplace.
Marta Ruiz-Cuevas appointed Publicis Groupe CEO for Spain and Portugal
Publicis Groupe has announced the appointment of Marta Ruiz-Cuevas as Publicis Groupe Iberia (Spain and Portugal) CEO, expanding upon her continued Publicis Groupe Mexico CEO remit.
New medical communications agency BoldScience launches
BoldScience, a new global medical communications agency, has launched.
Jeff Winton Associates partners with UK-based Onyx Health to expand global healthcare communications services
Jeff Winton Associates announced expansion into additional global markets through a new partnership with UK-based marketing communications firm Onyx Health.
SEMrush acquires Poland's SaaS PR tech startup Prowly
SEMrush, an online visibility management and content marketing SaaS platform, has further expanded its ecosystem with the acquisition of a 100% stake in Poland's public relations SaaS startup Prowly.com.
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