Headlines.
News.
Mindshare appoints Mark Heap as new EMEA CEO
21-01-2022 | 06:15:00
In his new role Heap will be responsible for driving Good Growth for Mindshare clients across the 26-market region, in partnership with local Mindshare leadership, GroupM and WPP.


MediaCom appoints Rupert McPetrie as new APAC CEO
21-01-2022 | 06:04:00
MediaCom has announced the appointment of Rupert McPetrie as APAC CEO, following the upcoming departure of Mark Heap, who is moving within the group to join sister agency Mindshare as EMEA CEO.


Mediahuis completes acquisition of German Media Group Aachener Verlagsgesellschaft
20-01-2022 | 08:27:00
The acquisition of Aachener Verlagsgesellschaft aligns with Mediahuis’ growth ambitions and further evolves the group as a leading European media player. 


Dentsu partners with Microsoft to launch Cloud Studio
19-01-2022 | 08:15:48
Dentsu International, has announced the next generation of studio production in the cloud with the launch of dentsu Cloud Studio.


Video Solutions company AG diversifies its Advertising Video-On-Demand, FAST strategy with Amagi
19-01-2022 | 07:59:00
Headquartered in Switzerland, Video Solutions AG runs AVOD platforms Watch4 and W4Free, which are top movie and TV series destinations for advertisers to reach targeted audience sectors in Germany, Switzerland and Austria and the UK, respectively.


ViacomCBS partners with CommScope to lead industry content distribution migration from Satellite to CDN IP
18-01-2022 | 07:28:00
 The migration represents the first ViacomCBS services to be fully transitioned from satellite to CDN IP—leveraging existing CDN IP infrastructure for service distribution to CBS broadcast stations, DABL affiliates, and Showtime MVPDs throughout their US footprint instead of traditional satellite delivery.


Hearst Media Production Group announces senior leadership team
18-01-2022 | 07:24:46
Three senior executives have been appointed to newly created positions at Hearst Media Production Group, which was formed in September 2021 to expand Hearst Television’s original program production and distribution, incorporating existing resources from Litton Entertainment and the weekly syndicated program “Matter of Fact with Soledad O’Brien.”


ViacomCBS and Comcast announce content distribution agreements
14-01-2022 | 07:44:57
ViacomCBS Inc. and Comcast Cable have announced the companies have reached comprehensive distribution agreements to deliver ViacomCBS' full portfolio of broadcast, entertainment, news, and sports programming to Xfinity customers.


Estrella Media signs multi-year agreement with Nielsen for local TV measurement
14-01-2022 | 07:39:23
With NLTV, Estrella will have the capability to analyze household and persons-level data in custom geographies that align with an advertiser’s customer base using a wide range of demographic analysis.


TV measurement and analytics firm 605 and Deloitte Digital partner to develop 605 EXCHAN6E
14-01-2022 | 07:30:46
The independent media trading currency offers an alternative designed to underpin advertising transactions between partners on the buy-side and the sell-side.


Mediacom commits to lower maximum leverage
14-01-2022 | 07:26:35
Rocco B. Commisso, the founder, Chairman and CEO of Mediacom Communications Corporation, has issued the following statement:


Outbrain partners with Vivo to provide recommendations across browser newsfeeds
13-01-2022 | 08:06:48
Outbrain, a recommendation platform for the open web, has announced an agreement with Vivo, a product-driven, global technology company, to power Vivo’s browser newsfeed with native content.


GroupM names JiYoung Kim Chief Product and Services Officer
13-01-2022 | 07:52:31
GroupM, WPP’s media investment group, has announced that JiYoung Kim has been named North America’s Chief Product & Services Officer.


April Lane named E-Commerce Officer of Hearst
11-01-2022 | 13:08:41
Hearst has announced that April Lane has been named chief e-commerce officer. In this new role, Lane will lead the expansion of e-commerce and performance marketing capabilities across the organization’s consumer media businesses.


Thimba Media eyes UK growth with Seven Star Digital acquisition
10-01-2022 | 13:06:00
Thimba Media has acquired Seven Star Digital on a cash free debt free basis to consolidate its position in the UK market.


Max Verstappen and Viaplay agree partnership
10-01-2022 | 11:17:00
The reigning Formula 1 World Drivers’ Champion Max Verstappen and Viaplay have agreed a multi-year partnership that will see the superstar Dutch driver feature in exclusive content for Viaplay viewers.


Azerion and Havas Media partnership gathers momentum to ensure best ROI and quality control for clients
10-01-2022 | 10:52:00
Azerion, the digital entertainment and media platform, and Havas Media The Netherlands, part of the global media agency Havas, are reaping the rewards of their partnership.


Cutting Edge and Blantyre commit $125 million to acquire Film and TV Composer’s music publishing rights
07-01-2022 | 07:14:24
Cutting Edge Music Holdings has partnered with affiliates of Blantyre Capital to acquire music publishing rights owned by composers who write music for film and TV.


Michael Hayes appointed Chief Operating Officer and Deputy Group Head of Hearst Television
06-01-2022 | 08:23:20
Michael J. Hayes has been promoted to chief operating officer and deputy group head of Hearst Television.


Mediacom reaches carriage agreement with Paxton Media
04-01-2022 | 08:16:11
The deal gives Mediacom retransmission consent rights to WPSD-TV, the Paxton Media owned local NBC affiliate in Paducah, KY/Marion-Harrisburg, IL/Cape Girardeau, MO.