Headlines.
News Overview.
Media Strategy
GARM launches its first measurement report for digital brand safety
21-04-2021 | 12:47:36
The Global Alliance for Responsible Media (GARM) has launched its first report tracking performance on brand safety across seven platforms


News
Despite a bigger budget, content teams are struggling with technology
20-04-2021 | 15:55:05
In these times of Corona, more and more content teams are starting to work with new software and technology. Extra budget and time are made available to support this development.


Media Strategy
Neeraj Khemlani and Endy Mcmahon named President and Co-Heads of CBS News and CBS Television stations
20-04-2021 | 12:47:01
CBS has announced plans to combine the journalistic and business resources of CBS News and the CBS Television Stations into one divisional and leadership structure.


Brand & Sustainability
Amazon becomes Europe’s largest corporate buyer of renewable energy
20-04-2021 | 12:43:07
The company now has 206 renewable energy projects globally, including 71 utility-scale wind and solar projects and 135 solar rooftops on facilities and stores worldwide.


News
Amstel ULTRA picks tennis player Rafael Nadal as global brand ambassador
20-04-2021 | 12:40:35
Amstel ULTRA®, the premium low-carb, low-calorie light beer, has recruited Tennis legend, Rafael Nadal as a global ambassador for its growing lifestyle product offerings, including Amstel ULTRA® and Amstel 0.0.


News
BBJ&K and Yonder Media join IPA membership
20-04-2021 | 12:35:51
The Institute of Practitioners in Advertising, IPA, has announced that BBJ&K and Yonder Media have been elected into IPA membership at its quarterly council meeting in March.


News
[Vacancy] ViacomCBS is looking for a Project Manager
19-04-2021 | 16:28:14
ViacomCBS is directly looking for a Project Manager


PR
PRCA unveils Creative Marketing Committee
19-04-2021 | 15:38:50
The new Committee will work closely alongside Co-Chairs Paul Williamson and Kat Jackson to provide best practice and cutting-edge insights on how marketers can navigate the constantly shifting marketing landscape.


News
Verizon Media partners with Kellogg Company, Snap and Spotify to address the global mental health crisis
19-04-2021 | 15:33:32
 Kellogg Company, Snap and Spotify are founding members committed to improving workplace culture around mental health, and scaling best practices.


News
TikTok launches commerce ad offerings to assist brands retarget users
19-04-2021 | 15:27:18
The new ad formats are similar to TikTok’s commerce tools available on Douyin, the Chinese version of the app.