Headlines.
News Overview.
News
Publicis Groupe Belgium announces new appointments to bolster creative leadership
26-05-2022 | 10:15:00
Publicis Groupe Belgium has appointed Guilherme Nunes as Head of Art, Werner Van Reck and Naïm Baddich as Creative Directors.


Retail
IKEA launches smart products and home apps
26-05-2022 | 08:40:00
IKEA has continued its journey to enable an even smarter home for the many people. In October, a Matter ready hub for smart products called DIRIGERA will be launched together with a new IKEA Home smart app. 


Brand & Sustainability
Deutsche Bank joins RE100 commitment to renewable electricity
26-05-2022 | 08:35:00
The bank has set a target to source 100% renewable electricity to cover its own operations by 2025. Currently, 91% of Deutsche Bank’s electricity worldwide is from renewable sources.


News
Somersby launches new Global Brand Equity Campaign, “Best Shared with Friends”
26-05-2022 | 08:15:00
Danish brewing company Carlsberg Group’s brand Somersby has unveiled a new Global Brand Equity Campaign dubbed “Best Shared with Friends.”


News
ASA and IAB UK members announce pilot to enhance online transparency
26-05-2022 | 08:10:00
In a world first, the Advertising Standards Authority (ASA) and some of the largest companies in the digital advertising supply chain are announcing a pilot to extend the ASA’s role online.


News
Scott Hagedorn joins Publicis Groupe as Global Chief Solutions Architect
26-05-2022 | 08:04:00
In this newly-created global role, Hagedorn will design agile, go-to-market solutions that address complex marketplace challenges – bringing together the Groupe’s unrivaled capabilities in data, creativity, media and technology in new ways to accelerate growth for clients.


News
[eMarketer] Digital formats to drive Western Europe’s media ad spending
26-05-2022 | 08:00:00
Spending across digital ad formats, including display, search, and classified categories, will rise acutely this year. Across the region, display will boost its lead over search, aided by rising spending on video ads.


News
Xandr adds senior leaders to its ANZ Team
25-05-2022 | 09:31:00
Xandr has announced three key senior appointments to the team, the first under new ANZ Managing Director, Nicole Prior, as the company eyes expansion.


News
Havas Media Group partners with LiveRamp to create data collaboration solution
25-05-2022 | 09:27:15
Havas Media Group (HMG) North America partnered with LiveRamp ​​ to create the first-ever agency-level data collaboration solution on its Converged platform.


Brand & Sustainability
Volvo become the first in the world to use fossil-free steel in its trucks
25-05-2022 | 09:23:31
As the world’s first truck manufacturer to do so, Volvo is now introducing fossil-free steel in its trucks. The steel is produced by the Swedish steel company SSAB and the heavy-duty electric Volvo trucks will be the first to include it.