Headlines.
News Overview.
Brand & Sustainability
Plug Power, ACCIONA Energía launch AccionaPlug to address green hydrogen market in Spain and Portugal
01-12-2021 | 09:31:00
Plug Power, the provider of turnkey hydrogen solutions for the global green hydrogen economy, and ACCIONA Energía announced they have finalized the formation of their 50-50 joint-venture.


Brand & Sustainability
Plug Power selects Germany's Port of Duisburg as location of European headquarters
01-12-2021 | 09:17:00
Plug Power, the provider of turnkey hydrogen solutions for the global green hydrogen market, announced its European headquarters will be located in the Port of Duisburg, North Rhine-Westphalia, Germany.


News
WPP acquires UK tech company Cloud Commerce Group
30-11-2021 | 15:15:40
WPP has announced that it has acquired Cloud Commerce Group (CCG), a UK-based technology company that helps brands to market, sell and deliver their products across ecommerce platforms and marketplaces globally, such as Amazon, eBay, Etsy and Wayfair.


Brand & Sustainability
BP and Schneider Electric collaborate on low carbon energy solutions to help customers decarbonize
30-11-2021 | 15:12:51
Under the terms of the MoU, BP and Schneider Electric intend to combine skills and capabilities to define and scale integrated energy solutions for cities and commercial and industrial customers in hard to abate sectors, such as high emission transportation and heavy industry.


News
Essence names Anthony Reeves President, Global Client Partner
30-11-2021 | 15:09:08
Essence has announced Anthony Reeves will be joining the agency as President, Global Client Partner, working with clients to further integrate the agency’s practice areas of data, analytics, media strategy and creative.


News
Sony to become the official virtual fan engagement partner of Manchester City Football Club
30-11-2021 | 15:05:44
Sony will conduct a PoC (proof of concept) with Manchester City, aiming to develop new forms of digital content and services that integrate the physical and virtual worlds to excite and engage both existing and next generation of sports fans across the globe.


News
The CyberWire releases new guide to help B2B marketers take advantage of emerging opportunities in podcast advertising
30-11-2021 | 15:02:14
Published as both an eBook and a podcast, the guide was created to help organizations advertising in the popular programs across the CyberWire Network or other podcast networks make the most of their audio marketing investment.


News
[eMarketer] Italy fines Amazon, Apple $338 million for anticompetitive sales of Beats headphones
30-11-2021 | 14:59:51
The Italian Competition Authority (AGCM) has charged online retailer Amazon and Apple $228 million as a result of its antitrust investigation involving the reselling of Beats products, per Engadget.


Column
[Marketing Week] Bob Koigi: Betting on emerging technologies to boost communication campaigns
30-11-2021 | 14:15:00
With a growing number of clients keen on tracking ROI on their communication campaigns, communication and PR companies are embracing emerging technologies including artificial Intelligence and cloud computing to deliver that value.


Brand & Sustainability
TotalEnergies launches largest solar power plant in France
30-11-2021 | 10:00:00
TotalEnergies launched its largest photovoltaic solar power plant in France, with a capacity of 55 megawatts (MW). The solar farm, located northeast of Gien (Loiret), comprises 126,000 photovoltaic panels spread over 75 hectares.