Headlines.
News Overview.
News
Virgin Media launches Google Smart Home trial in The UK
23-10-2020 | 14:05:00
Virgin Media has collaborated with Google Nest to trial a range of Smart Home products that can be easily added to customers’ existing packages.


Media Strategy
ARD, ZDF integrate Funk content in media libraries
23-10-2020 | 13:43:00
ARD and ZDF integrated the range of funk, the joint content network, into their media libraries. Both broadcasters are thus continuing the mutual networking of their non-linear offers.


Brand & Sustainability
JA Solar supplies modules for first floating PV plants in Spain and Malaysia
22-10-2020 | 16:21:00
JA Solar announced it supplied all photovoltaic (PV) modules for Spain's first grid-connected floating solar plant which is located in the Sierra Brava reservoir in the Extremadura region.


Media Strategy
Netherland's Breda region to switch from analogue to digital cable television
22-10-2020 | 15:48:00
The Netherland's Breda region will switch from analogue to fully digital cable television in the night of Monday 23 November to Tuesday 24 November.


Media Strategy
FOX News International expands distribution across Europe
22-10-2020 | 15:29:22
FOX News Media’s international streaming platform FOX News International has expanded its distribution across Europe.


Media Strategy
Hearst UK appoints Lydia Slater as Editor-in-Chief of Harper’s Bazaar UK
22-10-2020 | 11:21:38
Hearst UK, a UK premium publisher, has appointed Lydia Slater as the new Editor-in-Chief of Harper’s Bazaar UK, overseeing its print, digital and experiential offering.


News
GroupM Australia CIO Nicola Lewis promoted to global Finecast role
22-10-2020 | 11:05:21
GroupM Australia Chief Investment Officer Nicola Lewis has been promoted to Global Chief Growth Officer of Finecast, GroupM’s fast-growing Addressable TV business.


Creation
Nielsen enhances omnichannel campaign activations for advertising within marketing cloud
22-10-2020 | 10:59:24
Nielsen has announced that they are making sweeping changes to their Nielsen Marketing Cloud solution to enable advertisers to activate against an omnichannel campaign strategy.


Creation
Marketing budgets freeze restricts brand personalization, Gartner report
22-10-2020 | 10:56:36
The demise of third-party cookies, heightened consumer sensitivity to messaging, and tightening of marketing budgets have restricted personalization opportunities, according to Gartner, Inc.


Brand & Sustainability
Chinese smartphone manufacturer Vivo enters European market
21-10-2020 | 16:16:00
Chinese smartphone manufacturer Vivo announced its entry into six European countries, Poland, Germany, France, Spain, Italy and the United Kingdom.