News

03-09-2020 10:39:00 | Door: Administrator | Hits: 26070 | Tags:

Global mobile advertising market to reach $111 billion by 2025, report
28-07-2021 | 13:10:00
Mobile advertising market is poised to grow by  $111.58 billion during 2021-2025 progressing at a compounded annual growth rate  of 10% during the forecast period according to a report by Research and Markets.


[eMarketer] Global fintech funding hits historic levels
28-07-2021 | 13:06:00
Fintechs raised $30.79 billion across 657 deals, a staggering 30% rise on the first quarter. The total funding for 2021 already exceeds all funding raised during the entirety of 2020, according to CB Insights.


BrandVerge names IRI as Recommended audiences provider for advertisers
28-07-2021 | 13:00:00
BrandVerge removes hurdles from the traditional media review process by providing a digital marketplace for media sellers to post advertisement opportunity information, and media buyers to browse listings to find the right opportunity to reach their target consumers.


Co-op Live appoints Dept to create experiential website
27-07-2021 | 16:07:24
Co-op Live, the new 23,500 capacity entertainment venue in Manchester, has appointed Dept and creative agency Music to deliver its website and a short film that brings the venue to life.


Alfi Study predicts programmatic advertising spending will increase
27-07-2021 | 16:02:00
Responses revealed that 49% of senior advertising executives expect spending on programmatic advertising to increase dramatically over the next three years, and 43% believe there will be a ‘slight’ increase in expenditure.


Aniview unveils an end-to-end advertising operations service to boost publishers’ video ad revenues
27-07-2021 | 15:54:13
Aniview , a provider of holistic video advertising solutions for publishers and networks, has  unveiled its end-to-end advertising operations service for direct publishers.


[eMarketer] Amazon and Twitter set eyes on cryptos
27-07-2021 | 15:51:40
Big Tech clearly thinks cryptos can improve their global user reach thanks to blockchain's fast and cheap payments properties.


UN announces winners of the Food Systems Best Small Business competition
27-07-2021 | 11:34:15
Fifty small- and medium-sized enterprises around the world have been announced as the Best Small Businesses of the “Good Food for All” competition, held in conjunction with the UN Food Systems Summit.


Dentsu International appoints Fred Levron as Global Chief Creative Officer
22-07-2021 | 13:21:19
This executive role will see Levron leading the network’s holistic creative agenda and its portfolio of creative agencies worldwide.


Publicis Groupe acquires software as a service platform CitrusAd
22-07-2021 | 13:17:23
Publicis Groupe has announced the acquisition of CitrusAd, a software as a service (SaaS) platform optimizing brands marketing performances directly within retailer websites.


UK marketing budgets expand for first time in year and a half, report
22-07-2021 | 13:10:16
Financial prospects at company and industry level also remain firmly in positive territory and adspend forecasts are revised higher for 2021, as businesses began to prepare for a strong economic recovery.


[eMarketer] Mixed fortunes for story ads
22-07-2021 | 13:05:10
Stories have become a popular venue for social media advertising, but there are already signs of a spending plateau.


Reprise Commerce Canada team presents RETHINK eCOMMERCE Study
21-07-2021 | 14:15:00
The Canadian team at Reprise Commerce, recently presented a new Canadian study called RETHINK eCOMMERCE: Staying Ahead of Canadian Online Shopping Behaviours.


[Vacancy] ViacomCBS is looking for Audio/Video QC Coordinator
19-07-2021 | 16:21:00
ViacomCBS is directly looking for a Audio/Video QC Coordinator


[Vacancy] ViacomCBS is looking for a Brand Analyst
19-07-2021 | 16:13:00
ViacomCBS is directly looking for a Brand Analyst


Publicis Media launches Once & For All Coalition to build more equitable ad ecosystem
14-07-2021 | 16:39:50
Through a cross-industry consortium called the Once & For All Coalition, purpose-driven brands; collaborative, diverse and general market suppliers; and multi-practice agency executives will join forces to focus on creating solutions in three core areas


Nielsen acquires French ad monitoring company TVTY
14-07-2021 | 16:34:54
Global data, measurement and analytics company, Nielsen, has acquired TVTY, a TV attribution provider and ad monitoring company based in Paris, France.


[Vacancy] Talpa Network is looking for a Technical Lead Web Development Audio
12-07-2021 | 13:43:00
Talpa Network is directly looking for a Technical Lead Web Development Audio


VMLY&R COMMERCE appoints TJ Reilly as Executive Vice President of Performance Media
09-07-2021 | 16:27:55
Effective immediately, TJ will be responsible for overseeing a customer-centric media approach to commerce channels, optimizing acquisition and performance growth for clients end to end.  


Global advertising agencies market to reach $455 billion by 2025, report
08-07-2021 | 17:04:00
The global advertising agencies market is expected to grow from $317.63 billion in 2020 to $348.4 billion in 2021 at a compound annual growth rate (CAGR) of 9.7% according to the latest report by Research and Markets.



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