Global mobile advertising market to reach $111 billion by 2025, report
Mobile advertising market is poised to grow by $111.58 billion during 2021-2025 progressing at a compounded annual growth rate of 10% during the forecast period according to a report by Research and Markets.
The reports on mobile advertising market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by the growth in in-app advertising, introduction of video advertisements, and emerging trend of social media.
The mobile advertising market analysis includes type segment and geographical landscapes. This study identifies the rapid growth of programmatic advertising as one of the prime reasons driving the mobile advertising market growth during the next few years.
Also, incorporation of AR in advertising, and increasing utilization of VR videos will lead to sizable demand in the market.